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In the military

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you're taught to do more with less so

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within business model.

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and within my business model,

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I pretty much did the same thing.

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And I believe that's

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what kind of made me successful

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within

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My first couple of years

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is because

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we really did more with less

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I'm your host,

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the moderator, Rob Richardson,

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my special guest here is Kern Alexander,

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but before I get to him,

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I want to do a

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little bit of housekeeping.

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If you're watching this on YouTube,

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please hit the like button.

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Please hit the subscribe button.

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That's

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how more people can learn

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about the great disruption

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that we're doing.

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They can learn more about people

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like Kern Alexander,

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some of the other great guests

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we've had before.

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If you're listening to us on Apple Podcasts.

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Please write a review.

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Please, like us.

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Again,

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we want to spread the word spread love.

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But we need your help.

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Fellow disruptors.

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So if you're watching this,

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if you're listening to this.

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We appreciate your feedback.

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We appreciate reviews on Apple, iTunes

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or if you're listening to us on Google,

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wherever, you might be listening to us.

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We really appreciate your support.

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We've had a really, really good year.

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We plan on having a really good

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2022 as well. So.

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All right.

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So Kern Alexander

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is with the higher collection.

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He is also he's also served our country.

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So he's a businessman.

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He's a serviceman

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and it's an honor

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to have him on the show.

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Kern, how are you doing, man?

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Awe man I'm doing good.

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Thank you so much for having me

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today, man.

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No problem. No problem

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A pleasure to have you.

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And you're out of Oakland,

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California, right? Yes, sir. Yes, sir.

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Yeah. Yeah.

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My business is based out of

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Oakland, California.

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All right.

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So how does one go from

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serving our country?

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And thank you for that to jumping into

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owning a dispensary?

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And like, how does that?

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How does that happen?

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How did that happen, though?

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Those, you know,

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those seem to be very different fields.

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How did they get to collide?

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Yeah, I'm just curious how we started.

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Just jump right in.

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How does one do that.

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How do you get there.

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How this path looked

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Well,

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what happened was, um,

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I was based in California

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a lot of my career.

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I started my career in 2007,

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and my first duty station was in Travis

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Air Force Base,

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which is in Northern California.

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So I kind of had roots there

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since about 2007.

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Now throughout my time

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being in the military.

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Of course,

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you know,

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you get deployed all over the place,

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but I've always seem

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to come back to California.

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It was like always my place

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where I would come back to.

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So even when I got stationed overseas,

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I would come back.

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I got stationed elsewhere

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and I still came back. So,

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you know, I got out

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and my path wasn't really paved.

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You know,

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at first I

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I knew that I didn't want to go back

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to doing what I was doing before,

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which is pretty much overworking myself

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for the government.

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I knew

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I wanted to kind of

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take that leap of faith

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and get out there on my own.

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So one of my buddies, he had a cannabis

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dispensary back in the day in 2015.

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This was more like the medicinal model.

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Back in the day 2015.

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That's now back in the day.

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But go ahead, right?

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Well, I don't.

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I'll tell you this so much has changed.

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I know, right? Right.

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I tell people like we got like

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COVID has changed like time.

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You know, there used to be AC BC

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and now it's like.

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And now it's like a

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a AC BC after COVID, before COVID.

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And like, before Covid Right? I.

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And that's real life thing

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I feel like two years of my life

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has just been missing.

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I don't even know what really.

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It just went so fast.

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You know what I mean?

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Doesn't seem like two years

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I tell people, the last two years

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it felt like 15.

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Like it's like

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feels like a time warp, bro.

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But anyway, I digress. Go ahead.

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Yeah, but but yeah.

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So essentially back in 2015,

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it was more like a

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medicinal model in the cannabis space

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where you could have like collectives.

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So my buddy kind of did his thing

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and he started his collectives,

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so he kind of hit me up.

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He was like, Yo bro, what you doing?

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Now that you out.

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You know you should hop into the cannabis

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hop in the cannabis space.

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At first,

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I was against it

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because my job in the military I was

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I worked intelligence.

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So for me, you know, we kind of

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we I try to do things

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the right way, right?

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So for me, a lot of times.

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So you got a lot of stuff you can't discuss with us

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Oh, sure. Yeah.

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But but, you know,

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getting into the cannabis space,

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it was just it was

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it was a learning curve.

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So at first, I didn't jump right in,

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you know, I was a student.

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I became a student to my boy,

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learned the ways of

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how it actually worked.

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And then, um, I became a patient.

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That's really

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what won me over to the space itself.

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I went into the VA

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as I said, I'm 100% disabled

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and I walked out

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with a bag full of medicine.

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Maybe maybe two bags full of medicine.

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A lot of it was Motrin,

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but a lot of it was upper and downer,

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kind of like psychotics, you know,

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or psychoactive.

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So I didn't really want to put myself

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through that

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after having to put myself

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through taking pills

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throughout my whole career already.

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So I actually sat down

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with a cannabis doctor

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and they gave me alternatives

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for PTSD, alternatives for anxiety,

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lack of sleep.

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I wasn't sleeping

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my sleep schedules, all jacked up.

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So so that that's really

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what won me over.

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I decided to just become an advocate

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for it in a positive manner,

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you know, because in 2015 it was,

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you know,

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everybody was looking at it like a.

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My God, you're you know,

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you're a drug dealer.

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but for real

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Yeah, I know it's how.

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They were looking at it, I remember.

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Yeah, yeah.

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But you know, for me, I had to like,

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put a positive spin on it

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and actually show

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that this drug can actually help me,

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and it can actually wean people

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off of the things that

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people were stuck on.

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So spoke with

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that cannabis doctor changed my life.

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Pretty much.

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I'm of the belief.

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You know, so sorry to interrupt you.

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I'm of the belief

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that as controversial opinion.

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But I believe it.

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Like,

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I think most drugs should be legalized

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and regulated because it's

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when it goes underground.

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That's when we create a new

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criminal element.

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It helps that thrive.

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I mean, there

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obviously be some debates

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about other types of drugs.

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Certainly, marijuana has been

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has put more black

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and brown people in jail unnecessarily

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unnecessarily than any other substance,

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and it's been used as a reason.

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Exactly.

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And so what I like about you

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being involved

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is at least now

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some of us are participating

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in the opportunity

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to make a return

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because unfortunately,

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you are the exception to the rule.

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Most of the time,

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we're not

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we're not involved in the process.

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We don't have an opportunity

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to be involved in the process

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unless we're

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in jail with

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some of us are still in jail for crimes

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related to marijuana,

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while mostly

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everyone else is benefiting from it.

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So I do applaud you for doing that.

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And then you

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know what we

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do too, is we try to help with education,

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you know,

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because what I learned being within

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a space is

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you don't know what you don't know.

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You know, like,

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you don't know those opportunities

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when those licenses open up.

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You don't know when

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those cities become legal.

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Or like how much the actual cost is.

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If people know the actual cost of things,

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sometimes they probably wouldn't.

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They probably wouldn't run away from it,

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you know, cost.

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In the beginning, it cost me about 2500.

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But now, you know,

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the cost has like

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almost tripled quadrupled

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in certain places

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to get within the space.

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So we try to push the education of

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getting in the medical space

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while we have the opportunity.

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While we have the opportunity exactly,

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because the medical space for me

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was the lowest point of entry

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and the easiest point of entry

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to get in when it became recreational.

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It was overpriced

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and then

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the barrier of entry became super high.

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Yeah, no doubt.

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I'll tell you, it's really

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when we talk about

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educating our community

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and entering at the point of

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where the opportunity is.

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Like you said, it's

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really, really important

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for a lot of things

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because that's where the

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that's where wealth

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opportunities are created.

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And if we're ever going to really address

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the racial wealth gap,

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we have to move on these opportunities

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as they present themselves.

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So that that's an example

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that you mentioned.

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I'm big in the space of Web3,

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I don't know if you know much about Web3.

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But yeah, yeah.

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And that's

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yeah, yeah, I've been checking on it.

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Yeah, yeah.

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So we had the first black owned

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and NFT marketplace on the globe

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is built on flow

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blockchain called Disrupt Art.

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But I say that to say like,

00:08:28:05 - 00:08:30:20
I'm working to onboard people

00:08:30:20 - 00:08:33:04
because I don't want them to

00:08:33:04 - 00:08:34:08
be excluded from this opportunity

00:08:34:08 - 00:08:36:06
right now is a great time to get in.

00:08:36:06 - 00:08:37:17
And just the opportunity

00:08:37:17 - 00:08:38:17
is just ample, right?

00:08:39:20 - 00:08:40:21
But it won't necessarily be

00:08:40:21 - 00:08:42:22
that way in three to five years,

00:08:42:22 - 00:08:43:23
you know, had you been an.

00:08:43:23 - 00:08:46:18
No the barriers of entry are going to be

00:08:46:23 - 00:08:48:01
Way too high like this show

00:08:48:01 - 00:08:48:22
And then that

00:08:48:22 - 00:08:49:17
and then even

00:08:49:17 - 00:08:51:07
if not the barrier entry,

00:08:51:07 - 00:08:53:11
the misconceptions to entry

00:08:53:11 - 00:08:55:06
will be so rampant.

00:08:55:06 - 00:08:55:19
Well, that's it.

00:08:55:19 - 00:08:57:13
That's a really good point.

00:08:57:13 - 00:08:59:19
The biggest misconception to entry,

00:08:59:19 - 00:09:00:10
and I want to get back

00:09:00:10 - 00:09:02:02
to your point of view very quickly here.

00:09:02:02 - 00:09:03:15
But you know, the problem

00:09:03:15 - 00:09:05:14
that people are stopping people

00:09:05:14 - 00:09:06:09
a lot is two things

00:09:06:09 - 00:09:07:12
is this block in their mind.

00:09:07:12 - 00:09:08:13
It's either

00:09:08:13 - 00:09:10:22
it's a I'm not a technical person,

00:09:10:22 - 00:09:12:14
so I can't do that, which is not

00:09:12:14 - 00:09:13:20
you don't have to be a technical person.

00:09:13:20 - 00:09:15:00
I mean, you know how email works,

00:09:15:00 - 00:09:15:23
you're not technical person.

00:09:15:23 - 00:09:16:17
All you need to understand

00:09:16:17 - 00:09:19:02
is how to think basic work one or two,

00:09:19:10 - 00:09:20:17
everybody saying iIt's a fraud.

00:09:20:17 - 00:09:21:07
Well I said all right?

00:09:21:07 - 00:09:22:00
Listen,

00:09:22:09 - 00:09:23:04
it's not a fraud,

00:09:23:04 - 00:09:25:01
but it's 17 billion dollar

00:09:25:01 - 00:09:26:04
has been created this year,

00:09:26:04 - 00:09:28:17
so the best performing asset

00:09:29:07 - 00:09:30:07
right now

00:09:30:07 - 00:09:32:03
across the entire country, so right,

00:09:32:03 - 00:09:32:18
if it's a fraud.

00:09:32:18 - 00:09:34:09
You at least need to see what's going on

00:09:34:09 - 00:09:35:06
where. People are going.

00:09:35:06 - 00:09:36:18
Wow, right? Right. Like why?

00:09:38:00 - 00:09:39:04
And it's not a fraud.

00:09:39:04 - 00:09:40:00
But like getting people.

00:09:40:00 - 00:09:41:13
I think that's also a trap we have in our minds

00:09:41:13 - 00:09:42:11
Yeah that fear

00:09:42:11 - 00:09:44:13
You know, we. It's fear

00:09:44:13 - 00:09:45:18
We mentally block ourselves

00:09:45:18 - 00:09:46:21
from opportunities

00:09:46:21 - 00:09:48:11
before we even try them.

00:09:48:11 - 00:09:50:19
You know, like a lot of times I like,

00:09:50:19 - 00:09:52:12
I used to be in these clubhouse rooms

00:09:52:12 - 00:09:53:01
and I would hear

00:09:53:01 - 00:09:55:08
people like this discouraging people

00:09:55:08 - 00:09:58:02
so much on entry into the cannabis space.

00:09:58:02 - 00:09:59:15
And I'm like, Yes,

00:09:59:15 - 00:10:00:07
people are like,

00:10:00:07 - 00:10:01:20
Oh, you won't ever be able to get into

00:10:01:20 - 00:10:02:08
the New York

00:10:02:08 - 00:10:04:02
space is going to be too expensive.

00:10:04:02 - 00:10:05:10
There's not even any rules.

00:10:05:10 - 00:10:06:21
There's no rules to this space.

00:10:06:21 - 00:10:07:07
What do you mean

00:10:07:07 - 00:10:08:17
it's going to be too expensive?

00:10:08:17 - 00:10:09:07
You know what I mean?

00:10:09:07 - 00:10:09:11
Like,

00:10:09:11 - 00:10:10:11
there are no legislation

00:10:10:11 - 00:10:11:21
saying what that price tag is,

00:10:11:21 - 00:10:13:09
but it's all a mental psyche out

00:10:13:09 - 00:10:15:10
It's all a mental cycle.

00:10:15:10 - 00:10:16:21
I think it's a lot of trauma

00:10:16:21 - 00:10:18:19
passed down to so from.

00:10:18:19 - 00:10:19:14
Oh, sure.

00:10:19:14 - 00:10:20:06
Yeah, yeah, like

00:10:20:06 - 00:10:22:06
so like this fear has been ingrained.

00:10:22:18 - 00:10:24:05
Someone told me, OK,

00:10:24:05 - 00:10:25:05
you've got to think even with my,

00:10:25:05 - 00:10:27:03
my parents, you know, like.

00:10:27:03 - 00:10:28:01
And like

00:10:28:01 - 00:10:29:10
even on the successful with them,

00:10:29:10 - 00:10:31:06
I feel there's still like

00:10:31:06 - 00:10:32:08
like you, sure

00:10:32:08 - 00:10:33:14
you want to deal with that,

00:10:33:14 - 00:10:34:03
you know what I mean?

00:10:34:03 - 00:10:35:12
Like, it's like a mental block,

00:10:35:12 - 00:10:36:24
and I'm like, if they come for me,

00:10:36:24 - 00:10:37:20
then they got to come.

00:10:37:20 - 00:10:39:17
Everybody that's doing the same thing.

00:10:39:17 - 00:10:41:02
That's a lot of people.

00:10:41:02 - 00:10:42:11
I heard Gary B say this.

00:10:42:11 - 00:10:44:15
Like he said, our parents have been great

00:10:44:15 - 00:10:46:12
and they teach you a lot of great things

00:10:46:12 - 00:10:48:09
and I'll take your values.

00:10:48:09 - 00:10:50:11
But I'll apply my work

00:10:50:11 - 00:10:51:13
approach and ethics

00:10:51:13 - 00:10:54:12
like because we need to evolve, right?

00:10:54:12 - 00:10:55:10
Like we got to.

00:10:55:10 - 00:10:56:16
We take a lot of the values

00:10:56:16 - 00:10:57:21
about being a good person

00:10:57:21 - 00:10:59:06
about working hard.

00:10:59:06 - 00:11:01:22
Yes, but we also can't take their mindset

00:11:01:22 - 00:11:02:08
with us.

00:11:02:08 - 00:11:02:21
We'll take our.

00:11:02:21 - 00:11:05:09
Mindset, we'll take that.

00:11:05:09 - 00:11:06:07
We'll have our value,

00:11:06:07 - 00:11:07:14
we'll take their values

00:11:07:14 - 00:11:08:16
and apply our mindset.

00:11:09:17 - 00:11:10:20
And work mindset.

00:11:10:20 - 00:11:11:07
Right. Right.

00:11:11:07 - 00:11:12:10
Because their mindset is.

00:11:12:10 - 00:11:14:12
Based upon a world that they know

00:11:14:15 - 00:11:17:02
that it probably was an accurate mindset

00:11:17:02 - 00:11:19:02
to have when they were growing up.

00:11:19:02 - 00:11:20:01
It makes sense, right?

00:11:20:01 - 00:11:21:00
Just the government

00:11:21:00 - 00:11:22:15
said the same thing about the government.

00:11:22:15 - 00:11:23:09
I don't understand

00:11:23:09 - 00:11:24:13
why our government is

00:11:24:13 - 00:11:26:22
ran by 80 year olds.

00:11:26:22 - 00:11:28:01
They don't even understand

00:11:28:01 - 00:11:29:17
the technology era.

00:11:29:17 - 00:11:31:24
Like what?

00:11:32:00 - 00:11:33:21
Well, it's because we allow it.

00:11:33:21 - 00:11:35:21
The quick answer to that is that

00:11:35:21 - 00:11:38:11
when people can become more involved,

00:11:38:11 - 00:11:39:16
we'll see a change.

00:11:39:16 - 00:11:41:02
But the answer to that

00:11:41:02 - 00:11:41:20
is that 80 year

00:11:41:20 - 00:11:42:16
old and 60 year olds

00:11:42:16 - 00:11:45:04
vote and participate all the time, and.

00:11:45:04 - 00:11:46:02
We participate.

00:11:46:02 - 00:11:48:19
Sometimes and sometimes we get a power.

00:11:48:19 - 00:11:51:10
Sometimes we don't I mean that's the answer

00:11:51:10 - 00:11:52:20
I mean it's like we have.

00:11:53:24 - 00:11:54:20
But you know, back to the

00:11:54:20 - 00:11:55:19
point of that mindset,

00:11:55:19 - 00:11:56:10
I do think that's very,

00:11:56:10 - 00:11:57:02
very important

00:11:57:02 - 00:11:58:11
for us to challenge

00:11:58:11 - 00:11:59:20
the mindsets of some things

00:11:59:20 - 00:12:00:07
that were passed.

00:12:00:07 - 00:12:00:19
Again,

00:12:00:19 - 00:12:01:21
values have been great

00:12:01:21 - 00:12:02:06
in terms

00:12:02:06 - 00:12:03:07
of working hard, taking

00:12:03:07 - 00:12:05:09
care of your family, right?

00:12:05:09 - 00:12:06:13
But the mindset,

00:12:06:13 - 00:12:07:11
I'll give one example

00:12:07:11 - 00:12:08:22
that I've said before.

00:12:08:22 - 00:12:10:19
one of the mindsets that

00:12:10:19 - 00:12:11:23
black community is passed down

00:12:11:23 - 00:12:13:09
again and again and again

00:12:13:09 - 00:12:15:06
is to work twice as hard.

00:12:15:06 - 00:12:17:07
You've heard it to get what half as much?

00:12:17:07 - 00:12:19:04
I'm like, No, half as much.

00:12:19:04 - 00:12:20:09
No I;m like I work twice as hard

00:12:20:09 - 00:12:21:22
and I expect twice as much.

00:12:21:22 - 00:12:23:02
I mean, I won't be like this.

00:12:23:02 - 00:12:23:23
I mean, llet me talk to white guys.

00:12:23:23 - 00:12:25:14
They work twice as hard to expect

00:12:25:14 - 00:12:27:12
ten times as much. That's what I want

00:12:28:13 - 00:12:29:12
And then out,

00:12:29:12 - 00:12:30:21
man, I got in the Air Force.

00:12:30:21 - 00:12:32:13
Air Force taught me a whole new mantra.

00:12:32:13 - 00:12:34:19
They said, Work harder,

00:12:34:19 - 00:12:36:02
work smarter, not harder.

00:12:36:02 - 00:12:37:10
So essentially,

00:12:37:10 - 00:12:39:05
if you can make your mind, do it

00:12:39:05 - 00:12:40:07
and put it together,

00:12:40:07 - 00:12:41:03
there's no reason why

00:12:41:03 - 00:12:42:02
you should be physically

00:12:42:02 - 00:12:43:19
in the space doing it yourself, you know.

00:12:43:19 - 00:12:45:10
Amen

00:12:45:10 - 00:12:45:20
Yeah.

00:12:45:20 - 00:12:46:21
Using that mind work

00:12:46:21 - 00:12:48:08
smarter, not harder as well.

00:12:48:08 - 00:12:48:17
Yeah, I'm

00:12:48:17 - 00:12:50:00
definitely not going back to that.

00:12:50:00 - 00:12:51:05
Old mindset you know

00:12:52:05 - 00:12:52:23
You got everybody.

00:12:52:23 - 00:12:54:03
Out here and running up the check.

00:12:54:03 - 00:12:55:17
I can't do it.

00:12:56:15 - 00:12:59:24
So tell me about transitioning

00:12:59:24 - 00:13:01:23
from serving

00:13:01:23 - 00:13:04:04
in the military to being an entrepreneur.

00:13:04:22 - 00:13:05:22
It sounds like you did

00:13:05:22 - 00:13:08:06
learn some good lessons about

00:13:08:06 - 00:13:10:15
your mindset, but I imagine

00:13:10:15 - 00:13:12:10
it had to be a little bit of a challenge,

00:13:12:10 - 00:13:13:18
especially moving from

00:13:14:22 - 00:13:16:05
a military schedule where you

00:13:16:05 - 00:13:18:08
have essentially things mapped out

00:13:18:15 - 00:13:20:06
in a very structured way.

00:13:20:06 - 00:13:22:04
Then having to go out and you didn't,

00:13:22:04 - 00:13:22:23
you didn't.

00:13:22:23 - 00:13:24:13
You didn't just go get a job.

00:13:24:13 - 00:13:25:14
You went to be an entrepreneur,

00:13:25:14 - 00:13:26:23
which is really the

00:13:26:23 - 00:13:28:04
diametrically opposite

00:13:28:04 - 00:13:29:03
to having a structure.

00:13:29:03 - 00:13:30:16
It's like you, you figure out.

00:13:30:16 - 00:13:30:24
What you're structure is

00:13:30:24 - 00:13:32:13
trying to create that structure.

00:13:32:13 - 00:13:33:17
What was the challenge with that?

00:13:33:17 - 00:13:34:24
Or was it or was it

00:13:34:24 - 00:13:35:16
not a challenge

00:13:35:16 - 00:13:36:23
because you had that structure

00:13:36:23 - 00:13:37:20
kind of talk to you

00:13:37:20 - 00:13:38:23
in the military, right?

00:13:38:23 - 00:13:39:22
And that's exactly

00:13:39:22 - 00:13:40:13
what I was going to say.

00:13:40:13 - 00:13:41:03
So for me,

00:13:41:03 - 00:13:42:19
I feel like the challenge came

00:13:42:19 - 00:13:43:24
more on,

00:13:43:24 - 00:13:45:16
like figuring out the business

00:13:45:16 - 00:13:46:20
aspect of it.

00:13:46:20 - 00:13:47:23
I think the discipline

00:13:47:23 - 00:13:49:07
in putting in the hours,

00:13:49:07 - 00:13:50:15
I already kind of learned that

00:13:50:15 - 00:13:51:23
from the military

00:13:51:23 - 00:13:52:16
in the military,

00:13:52:16 - 00:13:55:13
you're taught to do more with less so

00:13:56:01 - 00:13:57:07
within business model

00:13:57:07 - 00:13:58:07
and within my business model,

00:13:58:07 - 00:13:59:16
I pretty much did the same thing.

00:13:59:16 - 00:14:00:14
And I believe that's

00:14:00:14 - 00:14:01:20
what kind of made me successful

00:14:01:20 - 00:14:02:01
within

00:14:02:01 - 00:14:03:02
My first couple of years

00:14:03:02 - 00:14:03:24
is because

00:14:03:24 - 00:14:05:21
we really did more with less

00:14:05:21 - 00:14:07:22
like I would be the dispatcher,

00:14:07:22 - 00:14:08:23
the packer,

00:14:08:23 - 00:14:10:14
the driver that dropped it off.

00:14:10:14 - 00:14:12:02
I'm everything in the beginning,

00:14:12:02 - 00:14:13:12
at least for the first year, year

00:14:13:12 - 00:14:15:13
and a half it was on me, you know,

00:14:15:13 - 00:14:16:12
and it would be so funny

00:14:16:12 - 00:14:17:18
because people would call in

00:14:17:18 - 00:14:18:15
and they're like,

00:14:18:15 - 00:14:19:04
you know, Hey,

00:14:19:04 - 00:14:20:11
I may have an issue with this product.

00:14:20:11 - 00:14:21:00
I'm like, Hold on,

00:14:21:00 - 00:14:22:16
let me get you to the manager

00:14:22:16 - 00:14:24:14
and then I'm picking back up the phone.

00:14:24:14 - 00:14:24:23
Hello.

00:14:26:02 - 00:14:26:13
Did you change.

00:14:26:13 - 00:14:27:07
Your voice like.

00:14:27:07 - 00:14:30:00
oh of course of course

00:14:30:10 - 00:14:31:15
Had to switch it up every now

00:14:31:15 - 00:14:32:03
and then

00:14:32:03 - 00:14:33:14
and change the voice

00:14:33:14 - 00:14:34:07
or pass the phone

00:14:34:07 - 00:14:36:09
to my shorty, and have my shorty talk

00:14:36:09 - 00:14:37:24
But you know, like in the beginning,

00:14:37:24 - 00:14:39:14
you got to do those different things

00:14:39:14 - 00:14:41:00
because I'm like, for me,

00:14:41:00 - 00:14:42:17
I didn't know how to create a payroll.

00:14:42:17 - 00:14:43:24
I didn't know how to create budgets

00:14:43:24 - 00:14:45:12
and things like that yet.

00:14:45:12 - 00:14:46:15
So I had to really

00:14:46:15 - 00:14:48:15
learn each aspect of the industry

00:14:48:15 - 00:14:50:02
that I was in,

00:14:50:05 - 00:14:51:21
just so that when it was time for me

00:14:51:21 - 00:14:53:09
to put people in place, couldn't

00:14:53:09 - 00:14:55:05
nobody tell me nothing crazy, you know?

00:14:55:05 - 00:14:57:20
So that transitional part was

00:14:57:20 - 00:14:59:00
that was the.

00:14:59:00 - 00:15:00:20
I don't want say. That's a challenge

00:15:00:20 - 00:15:01:05
Yeah.

00:15:01:14 - 00:15:02:09
And you know,

00:15:02:09 - 00:15:04:02
I said it on IG the other day.

00:15:04:02 - 00:15:04:14
I said, you know,

00:15:04:14 - 00:15:06:03
sometimes as entrepreneurs,

00:15:06:03 - 00:15:08:07
we make it look too easy.

00:15:08:07 - 00:15:10:18
I wish I could have like taking out

00:15:10:18 - 00:15:12:11
through that piece too

00:15:12:11 - 00:15:14:02
You know what I mean

00:15:14:02 - 00:15:15:18
ten times harder than it looks on.

00:15:15:18 - 00:15:17:23
Yeah. People out here, most people are.

00:15:17:23 - 00:15:18:06
Perfect

00:15:18:06 - 00:15:20:12
about the entrepreneurial lifestyle

00:15:20:12 - 00:15:22:12
and lied about it.

00:15:22:12 - 00:15:24:10
Yeah, it is not. It is not.

00:15:24:10 - 00:15:25:16
And I don't say that

00:15:25:16 - 00:15:27:02
to turn people away from it.

00:15:27:02 - 00:15:28:00
Because I feel like it's

00:15:28:00 - 00:15:28:18
a very freeing,

00:15:28:18 - 00:15:29:19
freeing thing,

00:15:29:19 - 00:15:31:15
but you got to know how to control it

00:15:31:15 - 00:15:32:18
and understand those freedoms

00:15:32:18 - 00:15:34:22
and know that yes, you may have freedoms,

00:15:34:22 - 00:15:35:15
but you still need

00:15:35:15 - 00:15:36:15
some sort of structure.

00:15:36:15 - 00:15:37:22
You still got to wake up every day,

00:15:37:22 - 00:15:39:12
you still got to answer the phone calls

00:15:39:12 - 00:15:41:04
and you still got to do things

00:15:41:04 - 00:15:41:24
to actually make

00:15:41:24 - 00:15:43:14
that entrepreneur lifestyle work

00:15:43:14 - 00:15:44:20
You have to be the hunter.

00:15:44:20 - 00:15:45:00
I mean,

00:15:45:00 - 00:15:45:20
I think that's the difference

00:15:45:20 - 00:15:46:12
between being

00:15:46:12 - 00:15:47:21
because you still often

00:15:47:21 - 00:15:48:23
have to work when you have a job,

00:15:48:23 - 00:15:49:16
you have a certain time,

00:15:49:16 - 00:15:51:02
but like nobody

00:15:51:02 - 00:15:52:17
is not no one else is going to figure out how

00:15:52:17 - 00:15:53:08
Nobody, nobody's.

00:15:53:08 - 00:15:55:02
Giving you that opportunity yet.

00:15:55:02 - 00:15:55:18
You know what I mean?

00:15:55:18 - 00:15:57:20
And you got to go out there and call.

00:15:57:20 - 00:15:59:15
Call, call.

00:15:59:15 - 00:16:00:18
Call pick up them phones.

00:16:00:18 - 00:16:01:24
And don't make it to where you have

00:16:01:24 - 00:16:02:23
a staff of people

00:16:02:23 - 00:16:04:02
who depend on you and people

00:16:04:02 - 00:16:05:24
you have to take care of,

00:16:05:24 - 00:16:07:06
then the stress is even more

00:16:07:06 - 00:16:09:13
because now you're the last person to eat

00:16:09:16 - 00:16:11:00
an entrepreneur.

00:16:11:00 - 00:16:11:22
Yep, I think

00:16:11:22 - 00:16:13:05
I think people forget that

00:16:13:05 - 00:16:13:21
piece like

00:16:13:21 - 00:16:14:22
I don't get my checks

00:16:14:22 - 00:16:17:11
until everybody on my team eats you know,

00:16:17:18 - 00:16:19:07
until everybody on my team eats because I know

00:16:19:07 - 00:16:20:03
and I understand that

00:16:20:03 - 00:16:21:21
that's my work force.

00:16:21:21 - 00:16:22:03
That's

00:16:22:03 - 00:16:25:02
the people who who keep me in place

00:16:25:02 - 00:16:25:24
and keep me sane

00:16:25:24 - 00:16:27:03
and make sure the operation

00:16:27:03 - 00:16:27:23
moves the way it needs to.

00:16:27:23 - 00:16:29:09
So you always want to make sure your team

00:16:29:09 - 00:16:30:10
eat first

00:16:30:10 - 00:16:30:23
and then,

00:16:30:23 - 00:16:32:07
you know, you know, in the back end,

00:16:32:07 - 00:16:34:20
sometimes that that plate ain't that big.

00:16:34:20 - 00:16:36:18
Yep, sometimes it's huge.

00:16:36:18 - 00:16:38:08
Exactly. You got it.

00:16:38:08 - 00:16:39:11
You got to roll with the punches

00:16:39:11 - 00:16:40:17
as they come.

00:16:40:17 - 00:16:41:11
Yeah.

00:16:41:17 - 00:16:43:06
What's a story or moment

00:16:43:06 - 00:16:44:14
that you can disclose?

00:16:44:14 - 00:16:46:06
Because I know you were also intelligence

00:16:47:07 - 00:16:48:03
in the military that

00:16:48:03 - 00:16:49:04
really stuck out with you.

00:16:49:04 - 00:16:49:12
Like that

00:16:49:12 - 00:16:51:05
was a maybe a transformational moment

00:16:51:05 - 00:16:53:07
that applied that you've applied

00:16:53:07 - 00:16:54:02
that through life

00:16:54:02 - 00:16:55:21
or you apply that through your business

00:16:55:21 - 00:16:56:24
if you can think of one.

00:16:56:24 - 00:16:57:16
Oh, yeah, no.

00:16:57:16 - 00:16:58:12
You know,

00:16:58:12 - 00:17:00:00
there's a time that stands out to me.

00:17:00:00 - 00:17:02:24
I went to a commander's call one time and

00:17:02:24 - 00:17:04:09
my commander brought a little rubber

00:17:04:09 - 00:17:05:13
ducky out.

00:17:05:13 - 00:17:07:01
He brought a little rubber ducky out.

00:17:07:01 - 00:17:08:15
He put it on the podium

00:17:08:15 - 00:17:11:11
and his speech was, he said, You know,

00:17:12:10 - 00:17:13:16
some people may look at this

00:17:13:16 - 00:17:15:13
and try to call it

00:17:15:13 - 00:17:19:13
a woodpecker or a bird or a, you know,

00:17:19:16 - 00:17:20:20
I call it a duck.

00:17:20:20 - 00:17:22:19
It's a rubber ducky, you know?

00:17:22:19 - 00:17:24:13
So his mantra was,

00:17:24:13 - 00:17:25:23
you call it what it is.

00:17:25:23 - 00:17:26:24
You call a duck a duck,

00:17:26:24 - 00:17:28:11
you call a spade a spade.

00:17:28:11 - 00:17:30:10
And I feel like that's helped me out

00:17:30:10 - 00:17:32:04
throughout my business and personal life

00:17:32:04 - 00:17:34:11
because you cut a lot of the minutia out.

00:17:34:13 - 00:17:35:01
You know,

00:17:35:01 - 00:17:35:23
a lot of times

00:17:35:23 - 00:17:38:04
things can be handled when you go direct

00:17:38:04 - 00:17:40:15
and you have those direct conversations.

00:17:40:15 - 00:17:41:07
And in business,

00:17:41:07 - 00:17:42:23
sometimes those are those conversations

00:17:42:23 - 00:17:44:05
that are the hardest

00:17:44:05 - 00:17:45:14
that people don't like to have.

00:17:45:14 - 00:17:47:07
But you call a duck a duck,

00:17:47:07 - 00:17:49:19
you know, as the boss, sometimes

00:17:49:19 - 00:17:50:17
even if his family

00:17:50:17 - 00:17:52:12
like I've had family work for me,

00:17:52:12 - 00:17:54:14
my sisters probably hate me right now.

00:17:54:19 - 00:17:56:05
They love me but

00:17:56:05 - 00:17:56:22
at the beginning,

00:17:56:22 - 00:17:58:13
like one of my, my very close

00:17:58:13 - 00:17:59:14
sister was working with me.

00:17:59:14 - 00:18:01:04
She was like, my, you know.

00:18:01:04 - 00:18:03:03
My right hand. Yeah you know I don't do family in business too much

00:18:03:03 - 00:18:04:21
My mother works there, My mother works only

00:18:04:21 - 00:18:06:17
because she's like my accountant,

00:18:06:17 - 00:18:08:20
but like, she's helped me but like. Right?

00:18:08:20 - 00:18:09:09
My but

00:18:09:09 - 00:18:09:23
but that's only because

00:18:09:23 - 00:18:11:08
she's my accountant for support, really.

00:18:11:08 - 00:18:12:11
She she's just doing it to help.

00:18:12:11 - 00:18:14:14
But like beyond that.

00:18:14:14 - 00:18:16:03
I don't know if you it's tough tough

00:18:16:03 - 00:18:18:09
and and you got to do that as the boss,

00:18:18:09 - 00:18:19:19
you got to call a duck a duck

00:18:19:19 - 00:18:20:17
if it doesn't work.

00:18:21:17 - 00:18:22:05
You can't.

00:18:22:05 - 00:18:23:01
You can't keep.

00:18:23:01 - 00:18:23:24
So you had to fire family.

00:18:23:24 - 00:18:25:20
Oh, for sure. For sure.

00:18:25:20 - 00:18:27:22
Yes, for sure.

00:18:27:24 - 00:18:29:08
I've had to fire family

00:18:29:08 - 00:18:30:00
Like I love you,

00:18:30:00 - 00:18:30:18
but you got to she going to see this

00:18:30:18 - 00:18:31:21
interview and be like,

00:18:31:21 - 00:18:33:08
Oh my God,

00:18:33:08 - 00:18:34:09
I love you, but we can't love you.

00:18:34:09 - 00:18:35:11
But like you.

00:18:35:11 - 00:18:36:11
That's how businesses

00:18:36:11 - 00:18:38:00
end up failing, though, right?

00:18:38:00 - 00:18:39:11
If you can't like

00:18:39:11 - 00:18:40:23
you can support your family like

00:18:40:23 - 00:18:41:18
this is the reason why I could

00:18:41:18 - 00:18:42:19
support you.

00:18:42:19 - 00:18:43:07
But like,

00:18:43:07 - 00:18:44:16
what you can't do is have someone.

00:18:44:16 - 00:18:46:03
Nobody's above the business

00:18:46:03 - 00:18:47:22
No yeah, nobody's above the business.

00:18:47:22 - 00:18:48:21
And that's a mantra

00:18:48:21 - 00:18:50:08
that we have on our walls.

00:18:50:08 - 00:18:51:22
Like, nobody's not even me.

00:18:51:22 - 00:18:52:07
You know,

00:18:52:07 - 00:18:53:23
even the person who created it, like,

00:18:53:23 - 00:18:56:04
if I'm in the way somebody's going to need

00:18:56:04 - 00:18:56:14
to tell me

00:18:56:14 - 00:18:57:22
I need to step out the way

00:18:57:22 - 00:18:58:10
to make sure

00:18:58:10 - 00:18:59:10
that the process moves

00:18:59:10 - 00:19:01:10
to that next level .

00:19:01:10 - 00:19:03:00
And that's what I built my team on.

00:19:03:00 - 00:19:03:13
That's what I built

00:19:03:13 - 00:19:04:11
the company on is

00:19:04:11 - 00:19:05:24
we call a duck a duck

00:19:05:24 - 00:19:07:16
that nobody's bigger than the business,

00:19:07:16 - 00:19:08:01
you know,

00:19:08:01 - 00:19:09:16
because this is how we plan on feeding generations

00:19:09:16 - 00:19:11:08
and generations and generations

00:19:11:08 - 00:19:13:12
and creating that generational wealth.

00:19:13:13 - 00:19:14:14
So we want to make sure

00:19:14:14 - 00:19:16:06
that we keep that intact.

00:19:16:06 - 00:19:19:18
So you I'm not the CEO, you know, Miss Ayana Young

00:19:19:18 - 00:19:20:02

00:19:20:02 - 00:19:21:09
She's our CEO,

00:19:21:09 - 00:19:22:23
so she does a lot of the regulating

00:19:22:23 - 00:19:25:04
She's the one that puts on that top hat.

00:19:25:04 - 00:19:27:01
What it means to you know

00:19:27:01 - 00:19:29:15
But we've built this team out to be this,

00:19:29:15 - 00:19:30:06
you know, for me,

00:19:30:06 - 00:19:30:17
like I said,

00:19:30:17 - 00:19:31:09
I started off

00:19:31:09 - 00:19:34:00
as just in my garage, literally

00:19:34:10 - 00:19:34:22
being the one

00:19:34:22 - 00:19:36:11
packing the product, put in the product,

00:19:36:11 - 00:19:37:13
talking to the customer,

00:19:37:13 - 00:19:38:20
doing everything.

00:19:38:20 - 00:19:40:05
And then we've kind of expanded it

00:19:40:05 - 00:19:41:12
to now.

00:19:41:12 - 00:19:44:15
We have it to where it's like women.

00:19:44:20 - 00:19:46:15
It's like a woman led

00:19:46:15 - 00:19:49:03
business, which I'm all for.

00:19:49:04 - 00:19:50:18
You know, I have five sisters

00:19:51:20 - 00:19:52:15
and then Miss Ayana Young

00:19:52:15 - 00:19:53:12
Wow.

00:19:53:12 - 00:19:55:18
That's why you.. I have two older sisters.

00:19:55:18 - 00:19:57:01
So yeah, yeah.

00:19:57:01 - 00:19:57:21
And then I know,

00:19:57:21 - 00:19:59:10
you know, women, just they they

00:19:59:10 - 00:20:00:03
they got that.

00:20:00:03 - 00:20:02:01
They know that they know me.

00:20:02:01 - 00:20:03:14
I play the operation role

00:20:03:14 - 00:20:05:09
like I'm more hands on.

00:20:05:09 - 00:20:06:19
I can get things done, but.

00:20:06:19 - 00:20:07:07
You and I are opposite I'm a CEO.

00:20:07:07 - 00:20:09:02
Like keeping things in order.

00:20:09:02 - 00:20:11:06
Yeah, yeah. Yeah. Oh, you like the CEO feeling

00:20:11:08 - 00:20:12:23
Yeah, yeah, that's more my thing.

00:20:12:23 - 00:20:14:06
And yeah, yeah.

00:20:14:08 - 00:20:14:14
Yeah.

00:20:14:14 - 00:20:15:23
I like that operation side.

00:20:15:23 - 00:20:16:24
I like to split it off.

00:20:16:24 - 00:20:18:10
Like that makes sense

00:20:18:10 - 00:20:19:22
Kind of make everything,

00:20:19:22 - 00:20:20:14
you know, work

00:20:20:14 - 00:20:21:16
how I need to work in,

00:20:21:16 - 00:20:22:13
and then I'll make sure

00:20:22:13 - 00:20:24:17
that we can bring the money to the door.

00:20:24:17 - 00:20:25:10
Well, that's important.

00:20:25:10 - 00:20:27:01
Usually a CEO does that

00:20:27:01 - 00:20:29:01
Like that's an interesting paradigm.

00:20:29:02 - 00:20:30:23
So what's a

00:20:31:24 - 00:20:34:07
what's some advice

00:20:34:07 - 00:20:36:06
you would give your younger self

00:20:36:06 - 00:20:37:06
knowing that things you know

00:20:37:06 - 00:20:39:09
now it can be before

00:20:39:09 - 00:20:42:04
the business, before your

00:20:42:04 - 00:20:43:23
your service in the Air Force?

00:20:43:23 - 00:20:47:02
And what advice would you ignore?

00:20:47:13 - 00:20:49:01
That's a good one

00:20:49:04 - 00:20:52:05
So what advice would I give myself?

00:20:52:05 - 00:20:53:21
Honestly, you know, the younger me,

00:20:53:21 - 00:20:54:23
I would have probably told myself

00:20:54:23 - 00:20:55:24
to save more.

00:20:55:24 - 00:20:56:19
You know,

00:20:56:19 - 00:20:58:10
my dad passed away when I was young,

00:20:58:10 - 00:21:01:04
so I had a lot of money at a young age

00:21:01:04 - 00:21:02:12
just from

00:21:02:22 - 00:21:04:19
my Pops passing away.

00:21:04:19 - 00:21:05:12
You know, so

00:21:05:12 - 00:21:06:05
it should have put me

00:21:06:05 - 00:21:08:24
in a better situation, but it didn't.

00:21:09:01 - 00:21:10:16
You know, I was young and dumb

00:21:10:16 - 00:21:11:22
and I blew it.

00:21:11:22 - 00:21:14:11
So essentially, I went to the military

00:21:15:02 - 00:21:16:09
because I was tired of paying

00:21:16:09 - 00:21:17:11
for school out of pocket

00:21:17:11 - 00:21:18:15
and running out of money

00:21:18:15 - 00:21:19:09
and stuff like that.

00:21:19:09 - 00:21:20:22
So I think for me,

00:21:20:22 - 00:21:21:24
I would tell my younger self

00:21:21:24 - 00:21:23:01
to just slow down a little bit

00:21:23:01 - 00:21:24:23
and save a little bit more.

00:21:24:23 - 00:21:25:23
It could have probably saved me

00:21:25:23 - 00:21:26:11
a lot of little

00:21:26:11 - 00:21:27:11
headaches throughout the way

00:21:27:11 - 00:21:29:14
but I feel like those kind of made me who

00:21:29:14 - 00:21:30:08
I am as well.

00:21:30:08 - 00:21:32:09
So sometimes I wouldn't

00:21:32:09 - 00:21:33:05
want to change that

00:21:33:05 - 00:21:36:08
and what's some good advice.

00:21:36:21 - 00:21:38:04
Oh I didn't say good advice

00:21:38:04 - 00:21:38:16
advice you would ignore

00:21:38:16 - 00:21:40:10
people give all types of advice.

00:21:40:10 - 00:21:41:00
Right?

00:21:41:02 - 00:21:43:00
So I didn't say it was good.

00:21:43:00 - 00:21:43:22
Oh, OK.

00:21:43:22 - 00:21:45:13
So the advice that I would, I would

00:21:45:13 - 00:21:46:05
I would recommend

00:21:46:05 - 00:21:46:19
everybody

00:21:46:19 - 00:21:49:09
ignore is the fear in advice like,

00:21:49:10 - 00:21:50:17
you gonna have 1,000,000 people

00:21:50:17 - 00:21:52:21
that you tell your idea to one,

00:21:52:21 - 00:21:55:02
and I only speak about my idea once.

00:21:55:02 - 00:21:56:03
Like, that's another

00:21:56:03 - 00:21:57:03
good thing I tell people to.

00:21:57:03 - 00:21:58:16
The more you talk about something,

00:21:58:16 - 00:22:00:01
the more you start fantasizing

00:22:00:01 - 00:22:01:04
that you're actually doing it

00:22:01:04 - 00:22:02:03
and you're not,

00:22:02:03 - 00:22:02:14
you know,

00:22:02:14 - 00:22:03:17
you speak about it once

00:22:03:17 - 00:22:04:20
and you put a plan in place

00:22:04:20 - 00:22:06:00
to actually do it.

00:22:06:00 - 00:22:07:05
And then as you do it,

00:22:07:05 - 00:22:09:07
you can kind of see like, you know, your

00:22:09:11 - 00:22:10:14
your ins and outs.

00:22:10:14 - 00:22:11:20
So I would stay away

00:22:11:20 - 00:22:13:06
from the fear speech.

00:22:13:06 - 00:22:16:08
You know, one time I told one of my

00:22:16:23 - 00:22:18:20
ex friends about an idea

00:22:18:20 - 00:22:19:20
that I wanted to do,

00:22:19:20 - 00:22:20:18
they started placing

00:22:20:18 - 00:22:22:22
kind of like their fears on me,

00:22:22:22 - 00:22:23:22
which made me.

00:22:23:22 - 00:22:24:20
Then, you know,

00:22:24:20 - 00:22:27:05
look at the industry like, should I?

00:22:27:05 - 00:22:28:01
Should I not?

00:22:28:01 - 00:22:30:14
You know, I almost missed out on a bag

00:22:30:14 - 00:22:32:14
because they weighed their fears on me,

00:22:32:14 - 00:22:33:16
you know, so

00:22:33:16 - 00:22:34:13
I would just watch out

00:22:34:13 - 00:22:35:17
for the fear speech

00:22:35:17 - 00:22:37:22
and then everybody has their opinion.

00:22:37:22 - 00:22:38:20
Leave it at that.

00:22:38:20 - 00:22:40:07
Let that be their opinion.

00:22:40:07 - 00:22:41:15
And you feel like you're

00:22:41:15 - 00:22:43:10
if you have mapped out this goal

00:22:43:10 - 00:22:45:06
and one plus one equals two,

00:22:45:06 - 00:22:46:17
then you need to go ahead and explore

00:22:46:17 - 00:22:47:13
how to get one

00:22:47:13 - 00:22:49:13
and plus one and to make it two.

00:22:50:06 - 00:22:50:15
Yeah,

00:22:51:18 - 00:22:53:03
I really want to talk about the point

00:22:53:03 - 00:22:55:06
you made with the ex-friend.

00:22:55:06 - 00:22:57:15
You had that put their fears on you.

00:22:57:15 - 00:22:59:18
Would I talk to anybody about success?

00:23:00:05 - 00:23:01:16
I say the most important ingredient.

00:23:01:16 - 00:23:02:24
one of them is the people.

00:23:02:24 - 00:23:04:20
You surround yourself with,

00:23:04:20 - 00:23:06:18
the people you surround yourself with

00:23:06:18 - 00:23:07:09
are really going

00:23:07:09 - 00:23:08:11
to determine your future.

00:23:08:11 - 00:23:10:11
Your future period. Oh, that's.

00:23:10:12 - 00:23:10:18
Because, right?

00:23:10:18 - 00:23:12:22
Because in scientific studies

00:23:12:22 - 00:23:14:09
have shown the people that are around

00:23:14:09 - 00:23:16:10
you literally

00:23:16:10 - 00:23:18:05
Rewire your brain.

00:23:18:05 - 00:23:19:07
So if you go on

00:23:19:07 - 00:23:21:05
and try to say you're in an environment

00:23:21:05 - 00:23:23:05
that you think you disagree with

00:23:23:05 - 00:23:23:22
and everybody just

00:23:23:22 - 00:23:24:22
has these crazy beliefs

00:23:24:22 - 00:23:26:03
and you go in every single day

00:23:26:03 - 00:23:27:07
with the resistance of

00:23:27:07 - 00:23:28:06
I'm going to keep

00:23:28:06 - 00:23:30:08
the way I feel I'm going to do this.

00:23:30:23 - 00:23:32:07
Science says otherwise that

00:23:32:07 - 00:23:33:21
no matter how hard you try.

00:23:33:21 - 00:23:35:03
Eventually,

00:23:35:03 - 00:23:37:07
your beliefs will start to conform

00:23:37:07 - 00:23:38:00
with a group

00:23:38:00 - 00:23:39:21
without you even realizing it.

00:23:39:21 - 00:23:41:11
Because people, people affect us.

00:23:41:11 - 00:23:42:21
We're tribal by nature.

00:23:42:21 - 00:23:44:18
So if you're hanging around

00:23:44:18 - 00:23:46:24
hanging around, losers, if you got.

00:23:47:00 - 00:23:48:03
If you got eight loosers,

00:23:48:03 - 00:23:49:16
You're going to be the ninth

00:23:49:16 - 00:23:51:20
And I think I feel like.

00:23:52:01 - 00:23:53:23
He also said that if you hang around ten broke negros

00:23:53:23 - 00:23:55:18
You're going to be the 11th like.

00:23:55:18 - 00:23:57:17
Because that's how it works!

00:23:57:17 - 00:23:58:08
And then the thing

00:23:58:08 - 00:23:59:12
is, that's how you elevate

00:23:59:12 - 00:23:59:24
as well as

00:23:59:24 - 00:24:01:08
you've got to elevate your circle.

00:24:01:08 - 00:24:02:20
Because what I've learned

00:24:02:20 - 00:24:04:05
is like my circle

00:24:04:05 - 00:24:05:12
that I had in high school

00:24:05:12 - 00:24:07:02
isn't the same circle I had in college

00:24:07:02 - 00:24:07:21
isn't the same circle

00:24:07:21 - 00:24:08:17
I had in the Air

00:24:08:17 - 00:24:09:06
Force isn't

00:24:09:06 - 00:24:10:14
the same circle that I have now

00:24:10:14 - 00:24:12:03
is that as an adult

00:24:12:03 - 00:24:14:04
and I need to, as an adult,

00:24:14:05 - 00:24:15:24
figure out how to get from that.

00:24:15:24 - 00:24:18:00
I know now you have 4 million,

00:24:18:00 - 00:24:19:03
how do you get to 10 million?

00:24:19:03 - 00:24:20:14
How do you get to 20 million?

00:24:20:14 - 00:24:22:07
And it's about all about the circles

00:24:22:07 - 00:24:23:15
that you surround yourself with.

00:24:23:15 - 00:24:25:13
Because those opportunities

00:24:25:13 - 00:24:27:08
Come up within those circles sometimes.

00:24:27:08 - 00:24:29:10
So and people get this twisted

00:24:29:14 - 00:24:30:17
And people get it twisted like,

00:24:30:17 - 00:24:32:00
Oh, are you saying cut off family?

00:24:32:00 - 00:24:32:13
I'll only say

00:24:32:13 - 00:24:34:14
cut off family if tthey're toxic

00:24:34:14 - 00:24:34:24
right, right?

00:24:34:24 - 00:24:35:23
Because they're toxic

00:24:35:23 - 00:24:38:04
if they're toxic, like the family.

00:24:38:04 - 00:24:39:21
But like that, we ain't like that.

00:24:39:21 - 00:24:40:18
It's too stressful,

00:24:41:17 - 00:24:42:17
too stressful.

00:24:42:17 - 00:24:43:20
Like life is too stressful

00:24:43:20 - 00:24:45:05
even if you're not and entrepreneur.

00:24:45:05 - 00:24:47:17
Like being around toxic people.

00:24:47:22 - 00:24:50:02
Where's energy is.

00:24:50:02 - 00:24:52:18
Real right? And we only have

00:24:52:23 - 00:24:55:04
and it's finite. We don't.

00:24:55:08 - 00:24:56:18
Not you. Not me.

00:24:56:18 - 00:24:57:11
We don't have an

00:24:57:11 - 00:24:58:15
infinite amount of energy.

00:24:58:15 - 00:24:59:08
We're not God.

00:24:59:08 - 00:25:01:09
So like people come to us

00:25:01:09 - 00:25:02:14
and their emotional energy,

00:25:02:14 - 00:25:03:08
it drags on us.

00:25:03:08 - 00:25:03:23
They're negative,

00:25:03:23 - 00:25:05:14
their mental energy.

00:25:05:14 - 00:25:07:04
And if the relationship isn't one

00:25:07:04 - 00:25:07:19
that's building you

00:25:07:19 - 00:25:08:13
in some way, like to me,

00:25:08:13 - 00:25:10:12
it also doesn't have to be all about

00:25:10:12 - 00:25:11:19
Let's be very clear,

00:25:11:19 - 00:25:12:13
all my relationships

00:25:12:13 - 00:25:13:12
don't have to be like,

00:25:13:12 - 00:25:15:17
you're helping me in economic way.

00:25:15:17 - 00:25:16:23
There are other ways to help.

00:25:16:23 - 00:25:17:20
And support, right?

00:25:17:20 - 00:25:19:13
You can help emotionally support

00:25:19:13 - 00:25:20:09
like all those things.

00:25:20:09 - 00:25:22:18
But if it's not about uplifting

00:25:22:18 - 00:25:25:06
and moving in some positive direction,

00:25:25:06 - 00:25:26:10
if if it's not,

00:25:26:10 - 00:25:26:20
if that's not

00:25:26:20 - 00:25:28:13
the dynamic of the relationship,

00:25:28:13 - 00:25:30:14
why do I have the relationship right?

00:25:30:23 - 00:25:31:13
No, no, no.

00:25:31:13 - 00:25:32:19
And that's absolutely fact

00:25:32:19 - 00:25:34:13
because you got to evaluate that,

00:25:34:13 - 00:25:36:21
especially for me, like, I'm an empath,

00:25:36:22 - 00:25:38:10
so I like to help people.

00:25:38:10 - 00:25:39:08
I like to like,

00:25:39:08 - 00:25:40:07
put people in position

00:25:40:07 - 00:25:42:14
and try to put people in place to win.

00:25:42:24 - 00:25:44:08
And a lot of times

00:25:44:08 - 00:25:46:15
those energies aren't always the best.

00:25:47:03 - 00:25:48:04
And me as an empath,

00:25:48:04 - 00:25:50:15
I need people who can actually feed

00:25:50:15 - 00:25:52:02
that piece of me mentally,

00:25:52:02 - 00:25:54:03
you know, like mentally stimulate me

00:25:54:23 - 00:25:55:16
that that's

00:25:55:16 - 00:25:57:07
what kind of gets you to that next level

00:25:57:07 - 00:25:58:19
because our minds are always

00:25:58:19 - 00:25:59:22
thinking, always working,

00:25:59:22 - 00:26:00:15
always trying to figure out

00:26:00:15 - 00:26:02:22
what that next move is to make sure that,

00:26:02:22 - 00:26:04:05
you know, we get to that next level.

00:26:04:05 - 00:26:05:05
So you always want somebody

00:26:05:05 - 00:26:06:06
feeding that machine

00:26:06:06 - 00:26:08:08
with positivity, that energy,

00:26:08:08 - 00:26:09:15
because you do give out a lot

00:26:09:15 - 00:26:10:17
and you're absolutely right.

00:26:10:17 - 00:26:11:16
It's not a situation

00:26:11:16 - 00:26:13:17
where you have infinite energy.

00:26:13:17 - 00:26:14:08
No.

00:26:14:08 - 00:26:15:02
So Kern,

00:26:15:02 - 00:26:15:20
what does

00:26:15:20 - 00:26:17:19
what does the next level look like

00:26:17:19 - 00:26:18:23
for higher collection? Like what?

00:26:18:23 - 00:26:21:08
What does the journey look like?

00:26:21:08 - 00:26:21:18
There's no.

00:26:21:18 - 00:26:23:18
Ultimate success path in terms of like.

00:26:23:19 - 00:26:24:07
Right here.

00:26:24:07 - 00:26:25:01
In this success,

00:26:25:01 - 00:26:27:01
but five or ten years from now,

00:26:27:01 - 00:26:28:16
what would what would you.

00:26:28:16 - 00:26:29:19
Feel.

00:26:29:19 - 00:26:31:11
Is success for you

00:26:31:11 - 00:26:33:19
in that moment in terms of your journey?

00:26:33:19 - 00:26:35:22
So for me, I feel like within five

00:26:36:15 - 00:26:37:12
to ten years,

00:26:37:12 - 00:26:39:19
I would love to have like a space.

00:26:39:19 - 00:26:41:07
I would love to have a school,

00:26:42:06 - 00:26:42:24
a transitional

00:26:42:24 - 00:26:45:24
school space that teaches shows people

00:26:45:24 - 00:26:47:18
how to do things that you know,

00:26:47:18 - 00:26:49:05
we weren't traditionally taught

00:26:49:05 - 00:26:50:09
like for me.

00:26:50:09 - 00:26:51:20
I also own cattle.

00:26:51:20 - 00:26:53:24
I have a whole farming side to me

00:26:54:13 - 00:26:56:16
that I farming of no.

00:26:56:16 - 00:26:57:15
Yeah, I wouldn't have.

00:26:57:15 - 00:26:58:18
Known unless you got a farm

00:26:58:18 - 00:27:00:06
in California, you got.

00:27:00:06 - 00:27:01:11
Oh yeah, yeah, yeah, 20

00:27:01:11 - 00:27:03:09
acres, 20 acres with cattle as well.

00:27:03:09 - 00:27:05:06
Yeah, yeah. Yeah, yeah.

00:27:05:06 - 00:27:06:19
OK. Yes.

00:27:06:19 - 00:27:08:00
So, you know, for me,

00:27:08:00 - 00:27:08:07
I wouldn't

00:27:08:07 - 00:27:10:04
even know anything about that until,

00:27:10:04 - 00:27:11:04
you know, shout out to Mr.

00:27:11:04 - 00:27:13:16
Cleveland, my black rancher mentor.

00:27:14:16 - 00:27:16:20
He put me on in 2016.

00:27:16:20 - 00:27:17:16
He was like, You know what?

00:27:17:16 - 00:27:18:21
I need you to go get a brand,

00:27:18:21 - 00:27:19:24
go get your cattle brand.

00:27:19:24 - 00:27:20:13
So you know,

00:27:20:13 - 00:27:21:13
we have our own brand

00:27:21:13 - 00:27:23:10
that goes on our cattle.

00:27:23:10 - 00:27:24:22
He said for tax purposes,

00:27:24:22 - 00:27:26:13
I need you to get into

00:27:26:13 - 00:27:28:05
into the agriculture industry

00:27:28:05 - 00:27:29:14
because what the government will do

00:27:29:14 - 00:27:31:22
is pay you to feed people.

00:27:32:18 - 00:27:34:08
And he has not

00:27:34:08 - 00:27:36:21
he has not shown me anything wrong since.

00:27:36:21 - 00:27:37:17
So what I want to do is

00:27:37:17 - 00:27:39:08
I want to create an atmosphere

00:27:39:08 - 00:27:41:01
that can give this knowledge

00:27:41:01 - 00:27:41:19
to other people

00:27:41:19 - 00:27:43:11
because if you're not in the room,

00:27:43:11 - 00:27:45:02
you don't understand that the government

00:27:45:02 - 00:27:46:20
will give you a loan of up

00:27:46:20 - 00:27:48:24
to 300,000 for equipment.

00:27:48:24 - 00:27:51:02
You pay over 40 to 60 years.

00:27:51:14 - 00:27:53:06
Oh, they'll give you.

00:27:53:06 - 00:27:54:14
They'll give you

00:27:54:14 - 00:27:57:21
up to $2 million to purchase farmland

00:27:58:05 - 00:27:59:21
as long as you put it into production

00:27:59:21 - 00:28:01:20
within a certain amount of time.

00:28:01:20 - 00:28:02:21
Agriculture is kind of

00:28:02:21 - 00:28:05:00
like the backbone to the United States,

00:28:05:00 - 00:28:06:17
so a lot of times

00:28:06:17 - 00:28:07:11
I want to teach

00:28:07:11 - 00:28:09:12
people just the knowledge that I've known

00:28:09:12 - 00:28:10:06
and then put people

00:28:10:06 - 00:28:11:13
within the space

00:28:11:13 - 00:28:13:19
that can teach people more knowledge,

00:28:13:19 - 00:28:14:02
you know,

00:28:14:02 - 00:28:15:15
because that's really what it's about.

00:28:15:15 - 00:28:17:04
You don't know what you do not know.

00:28:17:04 - 00:28:19:01
So I'm hoping within the next five

00:28:19:01 - 00:28:19:17
or ten years,

00:28:19:17 - 00:28:21:00
I have a space where

00:28:21:00 - 00:28:23:03
we can actually teach people

00:28:23:03 - 00:28:24:07
what it is they need to know,

00:28:24:07 - 00:28:25:12
you know, probably help out

00:28:25:12 - 00:28:27:07
some of our homeless veterans,

00:28:27:07 - 00:28:28:16
bring them within a space,

00:28:28:16 - 00:28:30:08
get them into a transitional program

00:28:30:08 - 00:28:31:06
that can kind of ease

00:28:31:06 - 00:28:33:07
some of our infrastructure issues.

00:28:33:07 - 00:28:34:16
I don't know if you've seen lately

00:28:34:16 - 00:28:35:13
at the ports,

00:28:35:13 - 00:28:37:20
you know, people are backed up almost

00:28:37:20 - 00:28:39:09
three, four or five days

00:28:39:09 - 00:28:40:13
waiting for trucks

00:28:40:13 - 00:28:42:05
to get loaded up and stuff like that.

00:28:42:05 - 00:28:42:24
You know,

00:28:43:05 - 00:28:44:20
I feel like the veteran population

00:28:44:20 - 00:28:47:11
was used to fight war overseas.

00:28:47:11 - 00:28:49:04
Now we have a huge war

00:28:49:04 - 00:28:50:04
kind of going on here

00:28:50:04 - 00:28:50:23
in the United States,

00:28:50:23 - 00:28:53:24
where you have ships actually circling

00:28:53:24 - 00:28:55:08
and in the sea,

00:28:55:08 - 00:28:56:24
like in the Pacific Ocean,

00:28:56:24 - 00:28:58:15
just because they don't have any place

00:28:58:15 - 00:29:01:05
to come and offload on the West Coast.

00:29:01:05 - 00:29:01:14
So.

00:29:03:02 - 00:29:03:24
Things like that.

00:29:03:24 - 00:29:04:11
Wow.

00:29:04:11 - 00:29:05:10
Yeah, and it's all about

00:29:05:10 - 00:29:06:16
and it's all about workforce,

00:29:06:16 - 00:29:07:02
you know,

00:29:07:02 - 00:29:08:24
the workforce is become an issue,

00:29:08:24 - 00:29:10:13
so we want to champion that.

00:29:10:13 - 00:29:11:03
We want to

00:29:11:06 - 00:29:12:06
we want to get ahead of it

00:29:12:06 - 00:29:14:04
because we see it being an issue.

00:29:14:04 - 00:29:15:17
You see, everybody's talking about going

00:29:15:17 - 00:29:17:05
autonomous now like, you know,

00:29:17:05 - 00:29:19:11
starting to put robots in place

00:29:19:11 - 00:29:21:15
and self-driving vehicles and,

00:29:21:15 - 00:29:21:22
you know,

00:29:21:22 - 00:29:23:07
trying to get rid of the workforce.

00:29:23:07 - 00:29:25:08
But we know what America was built on.

00:29:25:08 - 00:29:26:15
You know what I mean?

00:29:26:15 - 00:29:29:02
So no, I agree with you and I'm

00:29:30:01 - 00:29:30:18
part of why I'm in.

00:29:30:18 - 00:29:31:22
Web3 is the power people

00:29:31:22 - 00:29:33:06
we have similar.

00:29:33:06 - 00:29:35:12
Our hows are different, but our whys

00:29:36:00 - 00:29:36:20
pretty much the same.

00:29:36:20 - 00:29:38:21
It's about empowering people.

00:29:38:24 - 00:29:41:06
And I just got through

00:29:41:06 - 00:29:42:01
with a really good book.

00:29:42:01 - 00:29:45:00
And if you got it's called Homo Deus

00:29:45:00 - 00:29:46:02
I don't like everything

00:29:46:02 - 00:29:47:24
he says at the beginning

00:29:47:24 - 00:29:48:23
about everything,

00:29:48:23 - 00:29:49:16
but he's very good

00:29:49:16 - 00:29:50:21
in terms of talking about like,

00:29:50:21 - 00:29:51:09
this is a

00:29:51:09 - 00:29:51:15
it's called

00:29:51:15 - 00:29:53:00
a brief history of the future.

00:29:53:00 - 00:29:54:18
About where we could go

00:29:54:18 - 00:29:57:14
and that's about it is about

00:29:58:16 - 00:29:59:17
A.I.

00:29:59:17 - 00:30:00:17
and about the fact that,

00:30:00:17 - 00:30:03:09
you know, there's the new religion around

00:30:03:21 - 00:30:04:23
data science, that

00:30:04:23 - 00:30:06:03
that religion is everything

00:30:06:03 - 00:30:06:24
and that not a religion.

00:30:06:24 - 00:30:08:04
That data is everything.

00:30:08:04 - 00:30:09:09
And that is. Everything.

00:30:09:09 - 00:30:09:22
Right? Right.

00:30:09:22 - 00:30:10:15
It is in a way,

00:30:10:15 - 00:30:11:23
but they do it as such

00:30:11:23 - 00:30:14:03
and such as is a religion right?

00:30:14:03 - 00:30:16:17
That is data the most important

00:30:16:17 - 00:30:18:18
and that is data more important.

00:30:18:18 - 00:30:20:00
Is that the most important thing

00:30:20:00 - 00:30:21:11
for us for as humans?

00:30:21:11 - 00:30:23:19
The second question is, is

00:30:23:19 - 00:30:27:02
it more important to have intelligence

00:30:27:02 - 00:30:29:15
or to be conscious?

00:30:29:15 - 00:30:30:06
And that's important

00:30:30:06 - 00:30:30:22
because of what

00:30:30:22 - 00:30:31:23
the scientific community

00:30:31:23 - 00:30:35:06
now is decoupling those two to say.

00:30:35:06 - 00:30:37:08
Oh they are. They making it two seperate,

00:30:37:23 - 00:30:38:21
We just need intelligence

00:30:38:21 - 00:30:40:16
and we can use machines for that.

00:30:40:16 - 00:30:42:23
And the third is what happens when

00:30:44:11 - 00:30:45:22
these systems,

00:30:45:22 - 00:30:46:18
these

00:30:46:18 - 00:30:48:01
artificial intelligence systems

00:30:48:01 - 00:30:49:04
and organizations know

00:30:49:04 - 00:30:51:08
more about ourselves than we do.

00:30:51:22 - 00:30:52:20
And what happens to humanity

00:30:52:20 - 00:30:53:13
at that point, right,

00:30:53:13 - 00:30:55:11
and how much control to give them anyway?

00:30:55:11 - 00:30:57:02
I get into that that to say that,

00:30:57:02 - 00:30:57:08
you know,

00:30:57:08 - 00:30:58:12
we have to be involved

00:30:58:12 - 00:30:59:14
and aware of what's going on

00:30:59:14 - 00:31:02:03
because innovation is not slowing down.

00:31:02:03 - 00:31:04:10
I do think a lot of jobs will be.

00:31:04:10 - 00:31:05:14
I'm not championing this,

00:31:05:14 - 00:31:06:16
but I'm just human.

00:31:06:16 - 00:31:07:24
Nature will be automated.

00:31:07:24 - 00:31:09:08
Perhaps a bunch of new industries

00:31:09:08 - 00:31:11:06
will be created on top of that,

00:31:11:06 - 00:31:11:24
but maybe not.

00:31:11:24 - 00:31:14:05
We've also never seen.

00:31:14:05 - 00:31:16:08
Such rapid change so fast,

00:31:16:15 - 00:31:18:09
and we've never seen traditionally

00:31:18:09 - 00:31:20:05
the jobs that have been replaced

00:31:20:05 - 00:31:21:18
have been manual labor

00:31:21:18 - 00:31:23:08
to have us replace it,

00:31:23:08 - 00:31:24:23
to use our brains more.

00:31:24:23 - 00:31:26:20
But what happens when

00:31:26:20 - 00:31:27:17
artificial intelligence

00:31:27:17 - 00:31:29:18
can they think for us?

00:31:29:18 - 00:31:30:12
Then what happens?

00:31:30:12 - 00:31:31:00
Right?

00:31:31:05 - 00:31:32:18
Like, it's like, No, and that's fact,

00:31:32:18 - 00:31:33:19
as you know.

00:31:33:19 - 00:31:34:19
Because you got to even think

00:31:34:19 - 00:31:36:07
like in the metaverse to like,

00:31:36:07 - 00:31:36:14
you know,

00:31:36:14 - 00:31:38:02
I've just started getting more

00:31:38:02 - 00:31:40:01
and more into the metaverse and I'm way.

00:31:40:01 - 00:31:41:11
This is you could literally.

00:31:41:11 - 00:31:43:04
I had a meeting in a metaverse the other day

00:31:43:04 - 00:31:45:13
when they went into a meeting room.

00:31:45:13 - 00:31:46:07
In Oculous

00:31:46:07 - 00:31:47:11
Oculus. Yes.

00:31:47:11 - 00:31:48:02
Yeah, yeah.

00:31:48:02 - 00:31:49:06
So with Oculus

00:31:49:06 - 00:31:50:08
You know, with the Oculus,

00:31:50:08 - 00:31:52:08
you can pretty much set up meeting rooms.

00:31:52:08 - 00:31:53:06
Folks can come in

00:31:53:06 - 00:31:54:13
and you can actually have a meeting

00:31:54:13 - 00:31:55:00
with people

00:31:55:00 - 00:31:56:19
from whether it's other states,

00:31:56:19 - 00:31:58:01
other countries,

00:31:58:01 - 00:31:59:08
and you can actually like

00:31:59:08 - 00:32:01:09
walk up to a board, draw on the board.

00:32:01:09 - 00:32:02:08
If you wanted to,

00:32:02:08 - 00:32:03:17
I could go sit at the computer

00:32:03:17 - 00:32:05:07
and check my email.

00:32:05:07 - 00:32:07:16
It's pretty interesting, like.

00:32:07:16 - 00:32:10:20
Oh yeah, definitely.

00:32:10:21 - 00:32:12:01
I have an Oculus here, but I've.

00:32:12:01 - 00:32:13:18
Never used it, so I might have to.

00:32:13:18 - 00:32:15:04
Oh, you have to.

00:32:15:04 - 00:32:16:16
You got to

00:32:16:16 - 00:32:18:00
Now I'm in the metaverse stuff,

00:32:18:00 - 00:32:19:08
but I haven't even used an Oculus

00:32:19:08 - 00:32:20:11
Not like I'm actually so.

00:32:20:11 - 00:32:21:19
You have to.

00:32:21:19 - 00:32:22:21
All right, that's good to know.

00:32:22:21 - 00:32:24:05
Like, you had a meeting on the metaverse.

00:32:24:05 - 00:32:24:23
All right we're going to.

00:32:24:23 - 00:32:25:15
Yeah, yeah,

00:32:25:15 - 00:32:27:15
you can create pretty much virtual

00:32:27:15 - 00:32:28:15
reality meeting rooms.

00:32:28:15 - 00:32:29:15
Set it up how you want.

00:32:29:15 - 00:32:30:18
We could be at the spa,

00:32:30:18 - 00:32:32:17
we could be at the Lamborghini dealership

00:32:32:17 - 00:32:33:10
if we wanted to.

00:32:33:10 - 00:32:35:00
We could change the background

00:32:35:00 - 00:32:36:18
and then like for me,

00:32:36:18 - 00:32:38:14
I actually have meetings at my

00:32:38:14 - 00:32:40:04
office in the Metaverse, so

00:32:41:08 - 00:32:42:08
essentially I could invite

00:32:42:08 - 00:32:43:21
people into the meeting.

00:32:43:21 - 00:32:44:23
I'm sitting in front of my computer

00:32:44:23 - 00:32:46:23
Do they have to have Oculus now?

00:32:46:23 - 00:32:47:14
Oh yes, sir.

00:32:47:14 - 00:32:50:06
Yeah you have to have Oculus.

00:32:50:09 - 00:32:53:16
And then I can like check my email right

00:32:53:20 - 00:32:55:23
in the metaverse. It's pretty crazy.

00:32:55:23 - 00:32:56:21
That is pretty crazy.

00:32:56:21 - 00:32:59:06
So, all right, so I want to get to some

00:32:59:06 - 00:33:00:10
some lightning round questions

00:33:00:10 - 00:33:03:06
as we get ready to wrap up.

00:33:03:06 - 00:33:04:01
All right.

00:33:04:01 - 00:33:06:07
So what's it important conviction

00:33:06:07 - 00:33:07:23
You have that very few people agree

00:33:07:23 - 00:33:08:24
with you on?

00:33:10:03 - 00:33:11:19

00:33:12:08 - 00:33:14:06
Important conviction that I had that

00:33:14:06 - 00:33:18:09
very few people agree with me on.

00:33:18:13 - 00:33:19:22
That is a tough one!

00:33:19:22 - 00:33:21:23
Oh, oh, OK.

00:33:21:23 - 00:33:22:21
Of a conviction

00:33:22:21 - 00:33:25:18
that I have that very few people agree.

00:33:26:00 - 00:33:27:11
I mean, I'm a Patriots fan!

00:33:27:11 - 00:33:28:12
I don't know. People don't agree with that!

00:33:32:20 - 00:33:33:02

00:33:33:02 - 00:33:34:23
That is a good question.

00:33:34:23 - 00:33:35:10
I don't know.

00:33:35:10 - 00:33:36:24
I need an example of that.

00:33:36:24 - 00:33:37:14
Like what?

00:33:37:14 - 00:33:40:01
What's an example a conviction.

00:33:40:01 - 00:33:40:20
I can give you one

00:33:40:20 - 00:33:42:23
I got a good example.

00:33:42:23 - 00:33:46:15
I think that most people believe that.

00:33:48:08 - 00:33:50:24
They are inherently

00:33:51:05 - 00:33:52:16
good, but

00:33:52:16 - 00:33:53:03
they're a lot

00:33:53:03 - 00:33:54:04
worse than they think they are

00:33:54:04 - 00:33:56:00
and could be in the right situation.

00:33:56:00 - 00:33:57:19
So when you look at a situation

00:33:57:19 - 00:33:59:04
like Nazi Germany

00:33:59:04 - 00:34:00:16
and people look at like,

00:34:00:16 - 00:34:00:20
well,

00:34:00:20 - 00:34:02:16
how could all those people

00:34:02:16 - 00:34:04:21
go along with such a horrible practice?

00:34:05:06 - 00:34:06:05
I say very easily

00:34:06:05 - 00:34:07:08
because that's what humans do.

00:34:07:08 - 00:34:08:09
And when you're right,

00:34:08:09 - 00:34:10:03
when you're in a situation,

00:34:10:03 - 00:34:10:24
you'd be surprised

00:34:10:24 - 00:34:12:08
most of most people wouldn't

00:34:12:08 - 00:34:13:01
do the noble thing

00:34:13:01 - 00:34:14:06
that they think they would

00:34:14:06 - 00:34:16:02
if it meant their survival.

00:34:16:02 - 00:34:17:00
If it meant their survival.

00:34:17:00 - 00:34:18:12
If it meant their survival. Right.

00:34:18:12 - 00:34:19:01
So like

00:34:19:01 - 00:34:19:19
and so like

00:34:19:19 - 00:34:20:00
I would

00:34:20:00 - 00:34:20:18
so like and people

00:34:20:18 - 00:34:21:03
look at

00:34:21:03 - 00:34:23:13
like slavery was cool for about, what,

00:34:23:21 - 00:34:25:07
three 400 years, right?

00:34:25:07 - 00:34:27:15
I mean, like iand the practice was brutal

00:34:27:15 - 00:34:29:03
And people accepted the truth.

00:34:29:03 - 00:34:30:12
But accepted it.

00:34:30:12 - 00:34:31:05
Because people.

00:34:31:05 - 00:34:33:04
Will tell themselves lies

00:34:33:04 - 00:34:36:03
about how good they are and rarely see.

00:34:36:12 - 00:34:37:21
They'll automatically

00:34:37:21 - 00:34:39:00
see how bad others are,

00:34:39:00 - 00:34:41:09
but they're rarely see how bad they are

00:34:41:18 - 00:34:43:03
and they're never as good,

00:34:43:03 - 00:34:44:00
including myself

00:34:44:00 - 00:34:45:18
as we believe that we are.

00:34:45:18 - 00:34:46:05
I believe

00:34:46:05 - 00:34:48:10
and so on that on that same conviction

00:34:48:10 - 00:34:52:02
for me, I always say I never asked people

00:34:53:07 - 00:34:54:11
like, tell me three, three

00:34:54:11 - 00:34:55:21
good things about yourself.

00:34:55:21 - 00:34:57:14
Like, I always want to know people's bad

00:34:57:14 - 00:34:58:06
all the time.

00:34:58:06 - 00:34:59:03
I never asked

00:34:59:03 - 00:35:00:16
anybody anything good about themselves,

00:35:00:16 - 00:35:01:18
so that could be something

00:35:01:18 - 00:35:03:00
that most people don't agree with me on

00:35:03:00 - 00:35:04:13
because I don't want to know

00:35:04:13 - 00:35:05:24
what you feel like is good about you.

00:35:05:24 - 00:35:07:09
So let me know what's bad,

00:35:07:09 - 00:35:09:10
you know, because anybody can say, like,

00:35:09:13 - 00:35:10:22
what's great about themselves?

00:35:10:22 - 00:35:12:01
I can do that all day long,

00:35:12:01 - 00:35:14:00
but I do do that myself.

00:35:14:00 - 00:35:14:18
I never

00:35:14:18 - 00:35:15:14
I never really want to know

00:35:15:14 - 00:35:16:15
the good things about you.

00:35:16:15 - 00:35:18:00
Like, let me know the bad things

00:35:18:00 - 00:35:18:19
like like,

00:35:18:19 - 00:35:19:01
you get

00:35:19:01 - 00:35:20:04
bad time management

00:35:20:04 - 00:35:21:19
or you like to gamble

00:35:21:19 - 00:35:22:22
and like to waste money.

00:35:22:22 - 00:35:23:12
You know what I mean?

00:35:23:12 - 00:35:24:21
Because those are the type of things

00:35:24:21 - 00:35:26:03
that you want to know.

00:35:26:03 - 00:35:28:02
Just so I know how I got to deal with you

00:35:29:02 - 00:35:29:14
and I won't

00:35:29:14 - 00:35:30:20
put you in certain situations

00:35:30:20 - 00:35:31:19
that are triggering things

00:35:31:19 - 00:35:32:24
that you know you're right. Right?

00:35:32:24 - 00:35:34:03
That's a hard question to answer.

00:35:34:03 - 00:35:34:23
That could be.

00:35:34:23 - 00:35:35:23
Yeah, that's all right.

00:35:35:23 - 00:35:38:20
If you ask that question, interview

00:35:38:20 - 00:35:39:11
there's right ways,

00:35:39:11 - 00:35:41:00
and wrong ways to answer that.

00:35:41:00 - 00:35:42:19
But I think what you're looking for

00:35:42:19 - 00:35:43:19
is self-awareness, right?

00:35:43:19 - 00:35:45:01
Like self-awareness

00:35:45:01 - 00:35:48:08
to see if someone is self-aware of areas

00:35:48:08 - 00:35:49:06
about where they shouldn't,

00:35:49:06 - 00:35:50:07
where they should play, and shouldn't play

00:35:50:07 - 00:35:51:21
and I can answer that question easily.

00:35:51:21 - 00:35:53:12
Well, Rob shouldn't do is operations.

00:35:53:12 - 00:35:54:22
That's not me, right?

00:35:54:22 - 00:35:57:08
It's like, I'm not the operations person.

00:35:57:15 - 00:35:59:20
I'm the vision person.

00:35:59:20 - 00:36:00:22
Can I do operations?

00:36:00:22 - 00:36:02:02
Yeah, but that's not where.

00:36:02:02 - 00:36:03:04
That's not where you want me.

00:36:03:04 - 00:36:04:10
Like, you don't want me in operations

00:36:04:10 - 00:36:06:10
Yeah, you. Don't want me in CFO.

00:36:06:10 - 00:36:07:13
What you do want me is

00:36:07:13 - 00:36:08:22
you do want me to bring in the money.

00:36:08:22 - 00:36:10:00
You want me to lead the vision.

00:36:10:00 - 00:36:12:04
You want me to set up the basic structure

00:36:12:04 - 00:36:13:03
for how things are going to work,

00:36:13:03 - 00:36:14:16
to create an environment

00:36:14:16 - 00:36:16:07
that will create innovation.

00:36:16:07 - 00:36:18:11
But you do not want me to be the CLO.

00:36:18:11 - 00:36:19:12
Like that's never

00:36:19:12 - 00:36:20:08
All right.

00:36:20:08 - 00:36:22:01
Somebaody say the CLO I'll be like, Nope.

00:36:22:01 - 00:36:23:05
I'm not your person.

00:36:23:05 - 00:36:25:05
CFO. Nope. I'm not your person.

00:36:25:05 - 00:36:26:22
If it's a marketing job, I can do that.

00:36:26:22 - 00:36:29:06
If it's a leadership job

00:36:29:06 - 00:36:30:14
rallying people rallying

00:36:30:14 - 00:36:31:21
the vision bring an organization.

00:36:31:21 - 00:36:33:04
I can do that.

00:36:33:05 - 00:36:33:22
And again, I can.

00:36:33:22 - 00:36:34:23
Not that I don't understand

00:36:34:23 - 00:36:36:03
and appreciate operations.

00:36:36:03 - 00:36:37:15
I really, really do

00:36:38:18 - 00:36:40:06
because I'm working with

00:36:40:06 - 00:36:40:22
a startup company,

00:36:40:22 - 00:36:43:00
I've had to really dive into it.

00:36:43:00 - 00:36:43:16
But that's not where

00:36:43:16 - 00:36:44:24
my natural skillset lies.

00:36:44:24 - 00:36:46:14
So I mean, I just tell people

00:36:46:14 - 00:36:47:21
that question requires you

00:36:47:21 - 00:36:50:01
to understand, to be self-aware

00:36:50:01 - 00:36:51:06
and know how to

00:36:51:06 - 00:36:53:06
have gone through that introspection.

00:36:53:06 - 00:36:54:05
Most people don't, right?

00:36:54:05 - 00:36:54:10
I think.

00:36:54:10 - 00:36:56:01
That's another thing I've noticed about

00:36:56:01 - 00:36:56:09
that kind of.

00:36:56:09 - 00:36:57:05
Goes to my question earlier.

00:36:57:05 - 00:36:58:01
Like, you go through

00:36:58:01 - 00:36:59:14
introspection like, yes,

00:36:59:14 - 00:37:00:01
I'm like,

00:37:00:01 - 00:37:01:07
I hope I would have made

00:37:01:07 - 00:37:03:11
the right decision in those situations.

00:37:03:19 - 00:37:05:03
But no one can guarantee

00:37:05:03 - 00:37:07:00
that they would like to know

00:37:07:00 - 00:37:07:19
because they haven't.

00:37:07:19 - 00:37:08:21
Been in that situation.

00:37:08:21 - 00:37:10:21
Exactly, exactly.

00:37:10:21 - 00:37:12:15
I mean, people are adamant

00:37:12:15 - 00:37:13:04
about like

00:37:13:04 - 00:37:14:09
I would have stopped slavery,

00:37:14:09 - 00:37:15:04
and I tell people,

00:37:15:04 - 00:37:15:20
probably not,

00:37:15:20 - 00:37:17:02
especially people that say it like that

00:37:18:18 - 00:37:20:03
Or I would.

00:37:20:03 - 00:37:20:23
Go because you don't know

00:37:20:23 - 00:37:22:06
how much work that would have took.

00:37:22:06 - 00:37:24:07
And then are you willing to do that work?

00:37:24:07 - 00:37:25:01
You know

00:37:25:01 - 00:37:26:16
Do you do the work now for social justice

00:37:26:16 - 00:37:28:02
and risk anything like, right?

00:37:28:02 - 00:37:29:15
Like, if you're not doing it, taking a lot

00:37:29:15 - 00:37:30:20
Of risk on social justice right now.

00:37:30:20 - 00:37:32:12
I can guarantee you

00:37:32:12 - 00:37:33:18
you would not have taken a position

00:37:33:18 - 00:37:35:19
against slavery

00:37:35:19 - 00:37:37:06
Yeah, because it would have been

00:37:37:06 - 00:37:38:02
it would have meant that.

00:37:38:02 - 00:37:38:23
You would have had to risk

00:37:38:23 - 00:37:41:00
your privilege and wealth.

00:37:41:00 - 00:37:43:11
And people who don't normally do that

00:37:43:11 - 00:37:45:09
want to do that fact, which is.

00:37:45:09 - 00:37:46:09
Human nature again.

00:37:46:09 - 00:37:47:17
So anyway, all right.

00:37:47:17 - 00:37:49:18
So other questions.

00:37:49:18 - 00:37:52:06
So you have a committee of three,

00:37:52:06 - 00:37:53:08
these can be

00:37:54:07 - 00:37:56:00
living dead

00:37:56:00 - 00:37:59:02
to advise you on business life.

00:38:00:00 - 00:38:02:03
Who are these people and why?

00:38:02:05 - 00:38:04:11
Oh, I think I would go with Kobe

00:38:04:11 - 00:38:05:12
Bryant first.

00:38:05:12 - 00:38:06:12
OK, one, he's.

00:38:06:12 - 00:38:08:01
He's my favorite basketball player,

00:38:08:01 - 00:38:09:22
but to his work, his work

00:38:09:22 - 00:38:10:19
ethic was really

00:38:10:19 - 00:38:11:16
what what what

00:38:11:16 - 00:38:14:21
drove me to be so in tune with him.

00:38:15:13 - 00:38:17:21
So one would say. Yeah.

00:38:18:08 - 00:38:19:22
Insane work ethic.

00:38:19:22 - 00:38:21:01
So I would just want to be able

00:38:21:01 - 00:38:21:23
to pick his brain

00:38:21:23 - 00:38:22:13
and understand

00:38:22:13 - 00:38:25:02
that discipline aspect of it

00:38:25:02 - 00:38:27:09
and how he kept it up for so long.

00:38:27:09 - 00:38:28:06
So

00:38:28:21 - 00:38:30:14
how many people you said three? three.

00:38:30:14 - 00:38:32:17
That's that's one. Yeah. Yes, that's one.

00:38:32:18 - 00:38:34:03
Number two,

00:38:34:03 - 00:38:36:19
I think I would love to sit with Tupac,

00:38:37:06 - 00:38:38:03
you know?

00:38:38:08 - 00:38:39:00
Pac

00:38:39:06 - 00:38:40:20
Yeah, yeah. Yeah, Pac.

00:38:40:20 - 00:38:42:24
Because I felt like he was a visionary.

00:38:43:09 - 00:38:46:11
Way past his time in California.

00:38:46:14 - 00:38:47:07
Yeah. Yeah.

00:38:47:07 - 00:38:48:17
You're a Pac person. That makes sense.

00:38:48:17 - 00:38:49:20
And that's the thing.

00:38:49:20 - 00:38:50:20
I'm from New York.

00:38:50:20 - 00:38:51:24
Oh you're from New York.

00:38:51:24 - 00:38:52:12
Oh, right.

00:38:52:12 - 00:38:53:24
Oh, well, you're a traitor to your cause

00:38:54:23 - 00:38:55:19
I lived in Cali

00:38:55:19 - 00:38:57:01
But I was raised in New York.

00:38:57:01 - 00:38:59:12
Tupac over Biggie. Okay?

00:38:59:12 - 00:39:00:13
Yeah, and you know,

00:39:00:13 - 00:39:02:22
The thing with Pac is I felt like Pac

00:39:02:22 - 00:39:05:02
just was more of a visionary big.

00:39:05:13 - 00:39:07:11
Of course, being from Brooklyn.

00:39:07:11 - 00:39:07:23
I love

00:39:07:23 - 00:39:08:20
Biggie, but

00:39:08:20 - 00:39:10:09
Biggie showed me

00:39:10:09 - 00:39:11:24
everything that I wasn't.

00:39:11:24 - 00:39:13:14
When I was a kid, I wasn't on the corner.

00:39:13:14 - 00:39:15:12
I wasn't. I didn't do that stuff.

00:39:15:12 - 00:39:16:00
You know what I mean?

00:39:16:00 - 00:39:17:01
I think, for Pac

00:39:17:01 - 00:39:18:11
it was more of the vision

00:39:18:11 - 00:39:20:03
and what we could be as a people

00:39:20:03 - 00:39:21:01
and as a community

00:39:21:01 - 00:39:23:06
if we just got our shit together.

00:39:23:06 - 00:39:24:12
You know, like, like I.

00:39:24:12 - 00:39:27:01
Like I felt like that

00:39:27:01 - 00:39:28:05
Is just such a

00:39:28:05 - 00:39:29:03
we lost these brothers

00:39:29:03 - 00:39:31:06
before they got a chance to really

00:39:31:06 - 00:39:32:00
make an impact

00:39:32:00 - 00:39:33:11
because I think they would have made,

00:39:33:11 - 00:39:34:16
Obviously, Nipsey already did, and

00:39:35:17 - 00:39:36:01
Tupac's

00:39:36:01 - 00:39:37:19
legacy is still with us,

00:39:37:19 - 00:39:39:02
but I think he couldv'e done so much more.

00:39:39:02 - 00:39:39:22
had he lived longer.

00:39:39:22 - 00:39:41:09
Oh, for sure. Oh for sure.

00:39:41:09 - 00:39:43:13
And then third would be, Ye

00:39:43:14 - 00:39:44:17
Honestly, I would love.

00:39:44:17 - 00:39:46:19
to sit down with Kanye.

00:39:46:19 - 00:39:48:04
What would you ask Kanye?

00:39:48:04 - 00:39:48:21
What would you ask Kanye?

00:39:48:21 - 00:39:50:12
ok he's on the podcast?

00:39:50:12 - 00:39:52:06
Ye, we talking to you.

00:39:52:06 - 00:39:53:20
Kern got a question. Let's go.

00:39:53:20 - 00:39:56:00
Well, you know, I would love to hear.

00:39:56:00 - 00:39:58:09
I would love to hear why

00:39:58:09 - 00:39:59:12
around some of his moves,

00:39:59:12 - 00:39:59:21
you know,

00:39:59:21 - 00:40:01:22
even with support of Donald Trump.

00:40:02:04 - 00:40:04:06
You know, I'm not necessarily

00:40:04:06 - 00:40:06:00
I wasn't necessarily against that.

00:40:06:00 - 00:40:07:07
I just wanted to know

00:40:07:07 - 00:40:08:09
that outside the box

00:40:08:09 - 00:40:09:23
thinking for that because,

00:40:09:23 - 00:40:10:05
you know,

00:40:10:05 - 00:40:12:11
a lot of people will hate me for it.

00:40:12:11 - 00:40:14:14
But, you know, I identify

00:40:14:14 - 00:40:16:23
with Republicans, Democrats

00:40:16:23 - 00:40:17:23
and independents.

00:40:17:23 - 00:40:20:12
I'm not a wholehearted Democrat.

00:40:20:12 - 00:40:22:06
I'm not a wholehearted Republican.

00:40:22:06 - 00:40:24:02
I feel like there are certain aspects

00:40:24:02 - 00:40:25:23
of every party

00:40:25:23 - 00:40:28:13
that could benefit us as a culture

00:40:28:13 - 00:40:29:20
if we embraced it more.

00:40:29:20 - 00:40:32:16
But Kanye was really starting something,

00:40:33:02 - 00:40:34:17
and folks really shut it down

00:40:34:17 - 00:40:35:21
because nobody wants

00:40:35:21 - 00:40:37:09
to think outside of that box.

00:40:37:09 - 00:40:38:03
Nobody wants.

00:40:38:03 - 00:40:39:10
Everybody wants to be a Democrat.

00:40:39:10 - 00:40:40:18
But what is a Democrat like?

00:40:40:18 - 00:40:42:19
What exactly does that entail?

00:40:42:19 - 00:40:43:24
Does it save your taxes?

00:40:43:24 - 00:40:44:12
No.

00:40:44:12 - 00:40:46:06
Does it help you get to that next level

00:40:46:06 - 00:40:47:24
as an entrepreneur? No.

00:40:47:24 - 00:40:49:10
You know, like, what does it do?

00:40:49:10 - 00:40:50:02
What does it do for you

00:40:50:02 - 00:40:51:15
does it help you with social justice?

00:40:51:15 - 00:40:52:15
Or is it just a title

00:40:52:15 - 00:40:53:21
that we're running under

00:40:53:21 - 00:40:54:19
because everybody else run

00:40:54:19 - 00:40:55:17
under it. Human nature

00:40:55:17 - 00:40:57:00
like you said, you know? Yeah.

00:40:57:00 - 00:40:58:00
So for me,

00:40:58:00 - 00:40:59:12
I would just want to know like that

00:40:59:12 - 00:41:00:09
outside the box

00:41:00:09 - 00:41:02:14
thinking that made him take that,

00:41:02:14 - 00:41:03:11
you know, leap of courage

00:41:03:11 - 00:41:04:14
and everything that he does.

00:41:04:14 - 00:41:04:22
You know,

00:41:04:22 - 00:41:05:20
he went and got on

00:41:05:20 - 00:41:08:23
the board of Gap like Gap used to

00:41:08:24 - 00:41:12:01
set of close closed like $9 to $19.99.

00:41:12:01 - 00:41:12:17
I went in Gap

00:41:12:17 - 00:41:13:07
the other day there was

00:41:13:07 - 00:41:15:03
a sweater for $140.

00:41:17:12 - 00:41:18:14
I was like, what?

00:41:18:14 - 00:41:18:24
You know,

00:41:18:24 - 00:41:20:19
but those outside of the box

00:41:20:19 - 00:41:22:19
visionaries are definitely people

00:41:22:20 - 00:41:23:24
I would love to tap into

00:41:23:24 - 00:41:25:20
because I feel like that's

00:41:25:20 - 00:41:27:09
where you gain.

00:41:27:09 - 00:41:28:19
The empowerment is when you start

00:41:28:19 - 00:41:30:23
thinking outside of that box

00:41:30:23 - 00:41:32:09
that people try to place you in.

00:41:32:09 - 00:41:33:18
Yeah, no, I agree. I agree with that.

00:41:33:18 - 00:41:35:18
I mean, I really think

00:41:35:18 - 00:41:37:11
black folks have to be very strategic

00:41:37:11 - 00:41:38:24
about how they approach everything right?

00:41:38:24 - 00:41:40:05
And it's about you have to

00:41:40:05 - 00:41:41:08
You have to be like.

00:41:41:08 - 00:41:42:13
Every other race is

00:41:42:13 - 00:41:44:17
every other race is strategic

00:41:44:17 - 00:41:46:04
about how they approach

00:41:46:04 - 00:41:47:08
everything, even something

00:41:47:08 - 00:41:48:22
as simple as picking

00:41:48:22 - 00:41:50:14
their judicial individuals

00:41:50:14 - 00:41:52:22
within their own neighborhood courts

00:41:53:14 - 00:41:56:03
like, you know, like best

00:41:56:03 - 00:41:57:07
believe somebody's golfing

00:41:57:07 - 00:41:59:10
with that judge on Sunday.

00:41:59:10 - 00:42:00:15
Like, you. Know, I mean.

00:42:00:15 - 00:42:02:24
I completely agree.

00:42:02:24 - 00:42:05:02
I mean, it's it's it's all a game.

00:42:05:02 - 00:42:06:19
I mean, I had a belief

00:42:06:19 - 00:42:07:03
that I think

00:42:07:03 - 00:42:08:14
I think Donald Trump was super crazy.

00:42:08:14 - 00:42:10:00
So but but I.

00:42:11:14 - 00:42:12:05
I think he's an.

00:42:12:05 - 00:42:14:04
outlier to all this.

00:42:14:04 - 00:42:15:09
He will be like, I just, yeah,

00:42:15:09 - 00:42:16:07
I think he. Was, you know.

00:42:16:07 - 00:42:17:22
I feel like he was a disruptor.

00:42:17:22 - 00:42:18:20
I feel like he went in there.

00:42:18:20 - 00:42:19:23
It was definitely a disruptor.

00:42:19:23 - 00:42:21:16
It's about how he does it.

00:42:21:16 - 00:42:23:13
I think he was disruptive for

00:42:23:13 - 00:42:24:22
chaos and attention.

00:42:24:22 - 00:42:26:08
But like, I disrupt

00:42:26:08 - 00:42:28:02
I disrupt for empowerment.

00:42:28:02 - 00:42:29:03
So disruptions fine.

00:42:29:03 - 00:42:31:05
But I also think to your point,

00:42:31:13 - 00:42:32:06
it really helped

00:42:32:06 - 00:42:33:19
expose some things in the system.

00:42:33:19 - 00:42:35:10
So what I you know, at the.

00:42:35:10 - 00:42:36:22
end of the day we got to we got.

00:42:36:22 - 00:42:37:19
Hold people accountable too.

00:42:37:19 - 00:42:38:14
So like

00:42:38:24 - 00:42:39:05
we got

00:42:39:05 - 00:42:40:03
hold Democrats accountable

00:42:40:03 - 00:42:42:04
which we vote overwhelmingly for.

00:42:43:01 - 00:42:44:15
And look, I've run as a Democrat before,

00:42:44:15 - 00:42:46:14
but I also, you know, I'm

00:42:46:14 - 00:42:47:05
out of the system.

00:42:47:05 - 00:42:49:00
So I'm going to give my honest assessment

00:42:49:00 - 00:42:49:08
to say

00:42:49:08 - 00:42:51:02
that we got to hold everybody accountable

00:42:51:02 - 00:42:52:12
and we have to be

00:42:52:12 - 00:42:54:16
involved in the process.

00:42:54:16 - 00:42:56:04
And we got to have

00:42:56:04 - 00:42:57:10
some support from Republicans because.

00:42:57:10 - 00:42:59:21
You can't do anything in America

00:42:59:21 - 00:43:02:02
without them. Without them, right?

00:43:02:02 - 00:43:02:23
Republicans do this

00:43:02:23 - 00:43:03:19
better than Democrats

00:43:03:19 - 00:43:05:20
like they hold the line.

00:43:06:02 - 00:43:09:10
And so even when Democrats

00:43:10:17 - 00:43:11:12
To the tee!

00:43:11:12 - 00:43:12:20
So what you got to do is

00:43:13:16 - 00:43:14:13
So what are you going to do?

00:43:14:13 - 00:43:16:03
They will do nothing.

00:43:16:03 - 00:43:17:01
And you know,

00:43:17:01 - 00:43:18:16
and so that makes them a force,

00:43:18:16 - 00:43:21:09
even when they're not the majority.

00:43:21:09 - 00:43:22:16
They stick together, they.

00:43:22:16 - 00:43:24:02
Stay together like they stick together.

00:43:24:02 - 00:43:26:00
So you can't do anything.

00:43:26:00 - 00:43:28:12
Without Republican buy in at some point.

00:43:29:05 - 00:43:30:10
So.

00:43:30:18 - 00:43:31:21
If we can get to the point where

00:43:31:21 - 00:43:34:07
we're not emotional about this

00:43:34:07 - 00:43:35:17
and we figure out how we're

00:43:35:17 - 00:43:37:15
moving in a strategic manner,

00:43:37:15 - 00:43:38:06
I'm all for it

00:43:38:06 - 00:43:39:03
because there are some things

00:43:39:03 - 00:43:39:23
you can get accomplished

00:43:39:23 - 00:43:41:06
when you get both parties on board,

00:43:41:06 - 00:43:42:20
and that's where we need to go.

00:43:42:20 - 00:43:44:07
And I would love to be

00:43:44:07 - 00:43:44:19
the only thing I didn't

00:43:44:19 - 00:43:45:19
like about the current.

00:43:46:19 - 00:43:48:19
The current debate in the last election

00:43:49:00 - 00:43:49:16
was that, you know,

00:43:49:16 - 00:43:50:18
Trump was so far like,

00:43:50:18 - 00:43:51:13
I was like, All right,

00:43:51:13 - 00:43:51:22
there's some things

00:43:51:22 - 00:43:52:21
I'm not going to compromise.

00:43:52:21 - 00:43:53:07
Like,

00:43:53:07 - 00:43:55:09
he talks about us like we nonexistent

00:43:55:09 - 00:43:57:10
in, but like, I think Kanye,

00:43:57:10 - 00:43:58:21
I think Kanye to the point?

00:43:58:21 - 00:43:59:17
But I never really.

00:43:59:17 - 00:44:02:14
Went after Kanye and says this or that

00:44:02:21 - 00:44:04:18
because I'm assuming Kanye.

00:44:04:18 - 00:44:06:19
Either one has some type of strategy.

00:44:06:19 - 00:44:07:19
Even if it was helping

00:44:07:19 - 00:44:09:21
his brand like he went out there

00:44:09:21 - 00:44:10:17
and did some stuff,

00:44:10:17 - 00:44:11:21
and I don't agree with it.

00:44:11:21 - 00:44:13:01
But like black people

00:44:13:01 - 00:44:15:10
could have a different opinion. It's OK.

00:44:15:10 - 00:44:16:03
It's like,

00:44:16:21 - 00:44:18:00
OK, it's OK.

00:44:18:00 - 00:44:18:14
Like,

00:44:18:16 - 00:44:20:13
he could have a different opinion for me,

00:44:20:13 - 00:44:22:09
and I can still respect.

00:44:22:09 - 00:44:23:14
Respect his opinions.

00:44:23:14 - 00:44:23:20
You know,

00:44:23:20 - 00:44:25:03
I respect his opinion, and I can.

00:44:25:03 - 00:44:26:06
Still respect everything

00:44:26:06 - 00:44:27:22
he's done and not write him

00:44:27:22 - 00:44:28:16
and cancel them off

00:44:28:16 - 00:44:30:09
because I don't agree with his.

00:44:30:09 - 00:44:32:16
Vote, even no matter how controversial.

00:44:32:20 - 00:44:33:13
Like,

00:44:33:13 - 00:44:35:01
because Kanye is also done

00:44:35:01 - 00:44:35:15
a body work,

00:44:35:15 - 00:44:36:12
a lot of people

00:44:36:12 - 00:44:38:00
criticizing him haven't done

00:44:38:00 - 00:44:39:13
half the things he's done.

00:44:39:13 - 00:44:41:13
For the black community. At all. Period.

00:44:41:13 - 00:44:43:10
At all like,

00:44:43:10 - 00:44:45:15
And the fact that he became a billionaire

00:44:45:24 - 00:44:46:21
doing it like,

00:44:46:21 - 00:44:47:16
you know what I mean, like.

00:44:47:16 - 00:44:48:20
So he's helped and employed.

00:44:48:20 - 00:44:49:19
A lot of black people, too.

00:44:49:19 - 00:44:51:18
So like. At the end of the day, and then.

00:44:51:18 - 00:44:52:08
He realized

00:44:52:08 - 00:44:53:18
and he realized what he needed

00:44:53:18 - 00:44:54:20
to get into them rooms

00:44:54:20 - 00:44:56:19
like you can't get into certain rooms

00:44:56:19 - 00:44:58:14
unless you do have that b behind

00:44:58:14 - 00:45:00:15
your price tag, you know, like.

00:45:01:00 - 00:45:01:16
Any leverage to.

00:45:01:16 - 00:45:02:23
Get there off of off of

00:45:02:23 - 00:45:04:10
just the hustle in his day.

00:45:04:10 - 00:45:05:05
I think Kanye,

00:45:05:05 - 00:45:06:08
no matter what I don't agree with everything,

00:45:06:08 - 00:45:07:19
but Kanye's a genius man

00:45:07:19 - 00:45:08:16
Genius man.

00:45:08:17 - 00:45:10:16
He is high level.

00:45:10:16 - 00:45:12:17
Next level genius.

00:45:12:18 - 00:45:14:07
And I would definitely sit down

00:45:14:07 - 00:45:15:23
have nothing but respect

00:45:15:23 - 00:45:17:14
for what he's accomplished and his vision

00:45:17:14 - 00:45:18:18
and what he's done.

00:45:18:20 - 00:45:21:04
So a final question.

00:45:21:04 - 00:45:23:11
You have a billboard

00:45:23:11 - 00:45:25:09
or Google ad that

00:45:25:09 - 00:45:26:21
that summarizes your, your

00:45:28:02 - 00:45:30:08
statement or your belief.

00:45:30:08 - 00:45:31:06
Or you're saying in life,

00:45:31:06 - 00:45:32:19
what does that say?

00:45:33:12 - 00:45:36:03
Nobody's bigger than the business.

00:45:36:03 - 00:45:38:15
Nobody's bigger than the business.

00:45:38:15 - 00:45:40:00
And I think I stick to that

00:45:40:00 - 00:45:41:06
because again,

00:45:41:06 - 00:45:42:08
this is how we want to create

00:45:42:08 - 00:45:43:09
our generational wealth

00:45:43:09 - 00:45:44:04
We want to pass this

00:45:44:04 - 00:45:45:24
from generation to generation.

00:45:45:24 - 00:45:48:18
So you've got to make that your plateau

00:45:49:01 - 00:45:50:09
and you got to support that

00:45:50:09 - 00:45:51:20
and you've got to put that in place.

00:45:51:20 - 00:45:53:22
Make sure that that stays strong

00:45:53:22 - 00:45:55:05
and keep pushing forward.

00:45:55:05 - 00:45:58:04
So that would probably be like huge for me

00:45:58:04 - 00:46:00:00
is that nobody's bigger than a brand,

00:46:00:00 - 00:46:02:09
nobody's bigger than the business

00:46:02:09 - 00:46:03:12
Cool! Kern Alexander it's been a pleasure

00:46:03:12 - 00:46:04:19
to have you on Disruption Now.

00:46:04:19 - 00:46:05:09
Appreciate you man.

00:46:05:09 - 00:46:06:18
Definitely thank you so much.

00:46:06:18 - 00:46:07:12
Thank you for having me.

00:46:07:12 - 00:46:09:05
You guys have a great night. Thank you.

HOSTED BY

ROB RICHARDSON

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"Laws criminalizing HIV must be changed to Cathcart up to facts and science."

Kim Welter is CEO of KLW Consulting, LLC which supports LGBTQ and affiliated advocacy organizations with HR, finance, diversity & Inclusion, board and policy expertise. Her primary client since 2016 is Equality Ohio where she holds the responsibilities of Director of Finance and Policy after previously serving as Deputy Director and Director of Programs and Outreach while on staff. She also briefly served as interim Executive Director; with over thirteen years of experience with the organization, she is Equality Ohio’s most seasoned consultant. She joined the organization as staff in 2008 after serving as the Executive Director of Equality Toledo for over 2 years. A graduate of University of Michigan, she got her secondary teaching certificate through the University of Findlay and her Master of Arts and Education from the University of Toledo where she taught composition for 3 years. Kim is a 2009/2010 graduate of the Center for Progressive Leadership. In 2010, Kim took a leave of absence from Equality Ohio to serve as Campaign Manager for the ONE Bowling Green Campaign in Bowling Green, Ohio which successfully defended two local non-discrimination ordinances from a ballot initiative to repeal. In 2019, Kim completed her Capstone Project to earn a Certificate in LGBTQ Juvenile Justice as a fellow with the Center for Juvenile Justice Reform out of Georgetown University. She lives in Columbus, Ohio with her wife and pets.

Jerry has had a long career in in social services beginning in 1975 at The Hamilton County Welfare Department, the precursor to Hamilton County Jobs And Family Services. This association ended October 1995. Jerry joined Caracole Inc. in 2000 as an Assistant Housing Manager working with HIV positive individuals with drug recovery issues. While at Caracole, Jerry began working at Central Community Health Board in the Early Prevention Intervention Project unit (EPIP) as an HIV Prevention Educator educating the Hamilton Community in various venues. The Caracole position ended in 2004 with the EPIP position becoming a full time position with more job duties to include HIV prevention outreach, facilitating the support group Positive Soulz, and advocating on behalf of HIV individuals with other agencies, Jerry has also participated on various health related boards such as The Cincinnati Health Board, The Cincinnati Primary Clinic Board and is still involved with The Cincinnati Health Network as the Co-Chair. Jerry is a proud product of the Cincinnati Public School District and is a graduate of Cincinnati State College and Xavier University. Jerry is actively involved in the community organization NEXUS, a gardening sustainability program. Jerry is also involved in a genealogy organization African American Genealogy Group of Kentucky (AAGGKY) as a member and currently as President. Jerry’s hobbies also include traveling, history, music and photography.


Dr. Fichtenbaum's expertise is in clinical research in infectious diseases, in particular complications of HIV, antiretroviral therapy, dyslipidemia and cardiovascular disease. Dr. Fichtenbaum is Principal Investigator of the AIDS Clinical Trials Unit at UC. He is Principal Investigator of Sexually Transmitted Infections Grant. He is board certified by the American Board of Internal Medicine and Infectious Diseases. Dr. Fichtenbaum has been elected as a Fellow to the American College of Physicians, HIV Medical Association, and Infectious Diseases Society of America. His published works include approximately more than 100 articles, 75 abstracts and various reviews, book chapters and letters.


What you will learn

  • How Fear Drive modern HIV Laws in Ohio
  • Why Current HIV Laws are against public health Interest
  • How marginalized communities are hurt by HIV criminalization
  • Why current HIV Laws in Ohio aren’t aligned with Science

CONNECT WITH THE HOST

ROB RICHARDSON

Entrepreneur & Keynote Speaker

Rob Richardson is the host of disruption Now Podcast and the owner of DN Media Agency, a full-service digital marketing and research company. He has appeared on MSNBC, America this Week, and is a weekly contributor to Roland Martin Unfiltered.

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